Snap-on Franchises Offer Opportunity During Challenging Economic Times

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As news of economic downturn sweeps the country, franchise options such as Snap-on are more relevant to those seeking to control their own destiny. A study due out in March by Price Waterhouse Coopers/International Franchise Association reveals that numbers are up in all areas of franchising.

They offer great sales support and training

As news of economic downturn sweeps the country, franchise options such as Snap-on are more relevant to those seeking to control their own destiny. A study due out in March by Price Waterhouse Coopers/International Franchise Association reveals that numbers are up in all areas of franchising. Barrie Young, president-sales and franchising for Snap-on Tools, says this is true with his company as more and more Americans are looking at ways to secure their future with a Snap-on franchise.

In the past five months the Kenosha, Wisconsin-based company has seen an increased interest in franchise opportunities. Traffic to the company's franchise website (http://franchise.snapon.com/) is up almost 60 percent alone, providing new leads throughout the country.

"A franchise allows you to determine your own success while benefiting from the company's support," says Young, who was once a Snap-on franchisee himself. "And, there's no more authentic model for success than one that's been around more than 80 years."

Snap-on is not your ordinary franchise. The network of mobile franchises currently consists of more than 4,000 units around the world, including in Canada, the United Kingdom, Japan and Australia. In 2007, Snap-on was recognized as Franchisor of the Year in the UK.

"Most people who sell products or services, are dependent on the customers finding out where they are and then going to visit them," said Young. "Snap-on is very proactive in that we go and visit our customers in our mobile stores every week at their place of work."

According to the 2007 Frost & Sullivan Technician's Choice Awards, Snap-on is the overall brand of choice among automotive technicians. In addition to offering a quality product with strong brand recognition, Snap-on provides franchisees with several benefits that help jumpstart their new investment, such as classroom and field training, no advertising fees, and custom software.

"They offer great sales support and training," says Snap-on franchisee Mark Tobin, of Longbranch, Washington. "If you stick to their recipe, you can help make your customers more valuable to those they serve."

Snap-on Tools Company, LLC is a leading global innovator, manufacturer and marketer of tools, diagnostics and equipment solutions for professional users. Product lines include hand and power tools, tool storage, diagnostics software, information and management systems, shop equipment and other solutions which are used by technicians and professionals at independent repair shops, vehicle dealerships and repair centers and in the marine, powersports and aviation industries. Snap-on is one of the largest non-food franchise companies in the world, selling its products through more than 4,000 franchisees worldwide and through company-direct sales and over the Internet. Snap-on Tools is a subsidiary of Snap-on Incorporated, which was founded in 1920 and is a $2.8 billion, S&P 500 company headquartered in Kenosha, Wisc. For additional information on Snap-on, visit http://snapon.com/.

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Blake Rutherford
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