Fry, Inc. Names Bob Chase as Vice President of Consulting Services

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Fry, Inc., a leading e-commerce design, development and managed services provider today announced the appointment of Bob Chase as vice president of consulting services.

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Fry, Inc., a leading e-commerce design, development and managed services provider today announced the appointment of Bob Chase as vice president of consulting services.

In his new role, Chase will oversee Fry’s consulting services division which advises Fry clients on marketing effectiveness, merchandise planning, supplier direct network creation, and fulfillment and warehouse strategies. Chase will be responsible for the management of the consulting services staff and all deliverables from the division.

“We are very excited to have Bob as the lead for Fry’s consulting services division,” said David Fry, president and chief executive officer of Fry, Inc. “He brings a wealth of applicable retail supply chain experience to our organization. Our clients will find Fry’s consulting services under Bob’s lead to be valuable tools to optimize the performance of their online selling programs across the retail supply chain.”

Chase joined Fry from San Francisco-based Pinnacle Rock Associates after Fry acquired Pinnacle Rock Associates in March, 2007. In his role as a principal, Chase led major supply chain and direct-to-consumer programs for Kohl’s, Duty Free Shops, Cabela’s, Mervyns, and Sport Chalet. Chase will continue to be based out of Fry’s San Francisco office.

Prior to Pinnacle Rock Associates, Chase served as an associate partner with Accenture’s Supply Chain Strategy group. At Accenture, he was responsible for improving client supply chains across multiple industries and companies, including Colgate-Palmolive, Kaiser Permanente, UPS, NIKE, and Compaq. Chase also served as an operations executive for Webvan Group, an online grocery and general merchandise retailer operating in 11 markets.

About Fry, Inc.

Fry, Inc. (http://www.fry.com) helps retailers and consumer goods manufacturers optimize their direct-channel businesses by identifying market opportunities and providing multi-channel solutions. From strategy and marketing through design, development, managed services and fulfillment, Fry provides both the strategic expertise and technical solutions that yield real business results for clients such as Ann Taylor, Brookstone, Crate and Barrel, Eddie Bauer, Godiva Chocolatier, Meijer, The Swiss Colony and Whirlpool. One of the industry’s leading e-commerce solutions, Open Commerce Platform™, was developed by Fry. With offices in Ann Arbor, Chicago, New York and San Francisco, Fry is a privately held company that has been designing and developing e-commerce applications since 1994.

Media contact:
Allen Arnold
248.304.1423
arnold@airfoilpr.com
Airfoil Public Relations – High Tech PR http://www.airfoilpr.com

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