Softopper, LLC. the Boulder, CO Based Canvas Truck Manafacturer Grew Profits by More than 20% from the Previous Year

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Softopper, LLC. Manufacturer of The Softopper stated an annual growth of over 20% and increased share over the canvas-truck-topper market.

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By taking out the middle-man we eliminate ridiculous commissions and fees allowing us to pass the savings onto our customers

Softopper, LLC. the developers and manufacturers of The Softopper, (a retractable and removable canvas pickup truck topper) have experienced exponential growth since opening in July of 2000. The company stated that it has sold more than 10,000 Softopper's with an average annual growth in profits of over 20% each year.

Softopper attributes part of its success to cutting out the 'Big Box' retailers and only selling direct. The company's products can only be purchased through a handful of select on-line vendors or direct via the company's website or 800 number.

"By taking out the middle-man we eliminate ridiculous commissions and fees allowing us to pass the savings onto our customers," says Larry Dwyer, Co-Owner of Softopper, LLC. "A superior and affordable product gets them here and our customer service and quick shipping keeps the customers coming back." Chances are, when you place an order you will get owner Robert Dwyer on the line. A rarity, in a world full of automated phone systems.

The company's also attributes its success to developing and manufacturing an entire new line of products dedicated to the aircraft and marine industries. A few include; ice prevention airplane tail and wing covers; feature added Bimini tops for sail boats; and memory foam seat cushions for small aircraft.

Like many entrepreneurs, brothers, Larry and Robert Dwyer found success in a product they needed but did not exist. After several years of nights and weekends in a garage, they perfected an idea that started on a Moto-Cross track.

"We were big into Moto-Cross and we needed a cap for our pickup truck to store and protect our gear while at the races, at the same time we could not fit the bikes into the truck with a traditional fiberglass or aluminum truck topper," says Robert Dwyer Co-Owner of Softopper, LLC.

Each year the Company has continued to turn a profit, while developing a superior product for less than the competition. To meet the growing demand Softopper Inc. recently moved into new manufacturing facility located at 4843 Pearl Street, in Boulder, CO. This is a company to watch.

Since 2000, Softopper, Inc. has been developing and manufacturing commercial products for the automobile, marine and aircraft industries. The company's signature product is The Softopper a retractable and removable canvas truck topper for Ford, Chevy, Dodge, GMC, Toyota and Nissan Trucks. Owned and operated by Larry and Robert Dwyer.


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Larry Dwyer

Jeramiah Demery
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