Five UniteU Clients Chosen in Top 25 Outdoor Retailers

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Ecommerce platform from UniteU powers outdoor industry leaders.

Ecommerce solution provider UniteU Technologies congratulates five of their customers who have been named to Outdoor Business magazine's 2007 list of the Top 25 Independent Outdoor Specialty Retailers.

The five merchants include and, both based in Boulder, CO, of Guilford, CT, of North Charleston, SC and Metairie, LA based retailer Massey's Professional Outfitters who has five websites with UniteU that include,;, and

Outdoor Business magazine honors those retailers who "reflect the best practices in selling outdoor apparel and equipment, and participate in leadership roles in local, regional and national environmental initiatives." Their methodology for choosing the Top 25 honorees is "based on the Outdoor Business editorial staff's thorough review and analysis of outdoor specialty retailers, as well as input from Outdoor industry organizations, analysts, vendors, sales representatives and retailers." The Top 25 clearly understand that industry growth comes from reaching out to their own communities and introducing new people to the thrills of camping, hiking, paddling, climbing, snow sports and other outdoor pursuits. These 25 retailers embody the best of the Outdoor industry.

From Neptune Mountaineering's Accounting Manager, Roland Fortin, "It's our 35th anniversary this year and we are very excited to be a part of the industry's top 25, and to have our new web store humming along for the 2008 season. The UniteU team has been great to work with. The build and launch phases were seamless processes. The ecommerce integration between UniteU and our Retail Pro POS makes updating our web store a breeze. UniteU's staff took the time to show us the details of running our eStore. This has been a lot of work, but also fun and very educational. Before launching our web store with UniteU we knew nothing about running an ecommerce site. We have applied the training from UniteU and have had an amazing amount of success even before implementing our web marketing plan."

"We are proud to provide an ecommerce solution that meets the requirements of the top Outdoor Industry retailers," said Rebecca Ramme, VP of Sales and Marketing at UniteU. "Our customers drive our business, their success is priority one. We work in partnership with all our customers to help them attain their business goals. It's always rewarding to see our customers recognized as leaders in their industry."

Meeting the demands of the rapidly changing ecommerce market requires fluid adoption of new web technologies and web marketing skills. Advanced capabilities such as filtered navigation search, product reviews and ratings and image enrichment along with web marketing services insure that UniteU customers stand out to the online shopper, thereby increasing online sales and converting the web site visitor into loyal, repeat online shoppers.

About UniteU:
UniteU is a recognized leader in providing specialty retailers with ecommerce solutions that are powerful, yet affordable. UniteU's Connected Commerce® sites are scalable, support custom designs and integrate with back office systems such as Retail Pro and QuickBooks POS. All sites are controlled directly by merchants with opportunities for multiple payment options, configurable shipping, rich imaging and advanced promotions, navigation and in-site search capabilities. UniteU also offers premier managed hosting, leading web analytics tools and web marketing services that drive traffic and increase conversions. For more information, visit


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