It's a fun new way for people to shop for shoes
Westlake, OH (Vocus) March 25, 2008
Hot or not? When it comes to footwear fashion, the newly launched ShoeDuJour.com lets fashion-savvy consumers make the call as they browse more than 150,000 current footwear styles from today's leading brands.
Just like HotOrNot.com, the much-buzzed site on which viewers rate people's photos on a 1-to-10 scale of hotness, the ShoeDuJour.com website allows visitors to rate each shoe according to their own personal taste. Should they stumble upon the shoe of their dreams, shoppers can reach an online retailer in a single click to swiftly add it to their wardrobe.
"It's a fun new way for people to shop for shoes," says Ageleke Zapis, ShoeDuJour.com's evangelist. "If you see that ?Perfect 10,' you can save it to a wish list or instantly connect to Zappos and make it yours."
Visitors can narrow down categories by gender as well as category (i.e. couture, sneakers, comfort). As traffic builds, the site will add Top 10 lists ranking the hottest designs of the season?revealing the most relevant trends in the eyes of the consumer.
"Huge footwear sites are great for buying when you know what you want but can be cumbersome when just browsing," Zapis notes. "ShoeDuJour simplifies the process and puts fashion judgment in the eye of the beholder, meaning the cr?me de la cr?me are determined by the population as a whole?not just the fashion elite."
ShoeDuJour.com celebrates its official launch on April 1, 2008. As traffic increases, new categories and features will be added.
Visit the site and try it for yourself at ShoeDuJour.com.
For more information, contact Ageleke Zapis, at 440-617-9828 or AZ(at)shoedujour.com.