One E-commerce Solution Powers Over Forty Companies in Research Products for the Life Sciences

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Corezon, a small business enterprise e-commerce provider, recently launched its 40Th customer in the life science research industry. These are companies that manufacture and distribute biological research materials such as antibodies. Corezon's clients typically have large product portfolios that they need to get on-line to efficiently and effectively conduct business with the life science research community worldwide. After 40 implementations, Corezon has developed an industry expertise second to none. Its affordable, small business e-commerce application has become a leading solution for the Life Sciences, enabling small bio-tech firms to compete directly with billion dollar companies.

Corezon Corporation, a small business enterprise e-commerce technology provider for the life science industry, successfully launched Oxford Biomedical Research earlier this month. Oxford is the 40Th customer in the bio-materials research industry to have their e-commerce web-site and customer portal powered by Corezon. These companies all manufacture and distribute research materials for the bio-tech research industry, products such as antibodies and peptides. Corezon has acquired a level of expertise in the antibodies industry unrivaled by any other technology provider. Corezon enables small companies and start-ups in the life sciences to compete directly with much larger companies by offering a world-class e-commerce website application for bio-materials.

The Corezon e-commerce platform runs all aspects of a bio-tech company's on-line business. The international research community, a high demand client base, can quickly find the product they are looking for and download documentation, submit requests for quotes, order on-line, or check their purchase history and re-order from a previous order. The on-line catalog lets researchers quickly conduct their business on the website and then get back to the lab knowing that their order or RFQ has been submitted in a secure environment.

For the bio-materials vendor, the Corezon applications are not simply an on-line product catalog and shopping cart, but a small business enterprise application that lets them process orders and RFQs, run email marketing campaigns to introduce new product, monitor inventory, and more. It is a resourceful customer interface. Orders and accounts can be generated internally, customer inquiries can be matched to customer accounts quickly and thoroughly: the vendor can access purchase history, opportunities, quotes, even notes on the customer, all from the same system that powers the on-line catalog and the website. Product updates are easy to make. Corezon's customers in the life science get a flexible set of tools that they can modify and enhance on a continuous basis.

The on-line product catalog from Corezon is a powerful marketing tool. In addition to the enhanced website and customer interface, all the product pages have been converted into static pages with product names built into the URL. By launching their product catalogs on Corezon, a large number of clients have experience significant, sometimes remarkable, gains in total sales and customer inquiries. The position of the bio-tech company within the industry is also significantly enhanced. For the small price point, it is near impossible to get this level of professionalism that Corezon's websites in the life sciences routinely attain.

Antibody vendors who run their websites on the Corezon application include Oxford Biomedical, American Peptide, Assay Designs, Rockland Immunochemicals, Echelon Biosciences, Genetex, Immunology Consultants, Genlantis, Delta Biolabs, and over two dozen other firms in life science research.

With experience comes efficiency. After forty e-commerce websites in antibodies, implementations are fairly standard. Corezon can get a bio-tech firm up and running in several weeks. Corezon focuses on small businesses in the life sciences and understands the need for fixed and reasonable prices. For a set-up fee and an ongoing maintenance fee, Corezon sticks to a fixed quote, and then proceeds to do all the work. The customers have a fully operating e-commerce website from the first day. And Corezon does it for a fixed, modest price

So whether a vendor has 200 products or 20,000, Corezon gets them up and running with a customer portal and on-line product catalog that acts as a publishing engine to the greater scientific community. Corezon's Product Catalog of Bio-materials will significantly enhance a company's sales and market reach. The product database and all relevant documents will be search engine optimized in a way that will effectively maximize visibility to the search engines. Product links on the search engines will go directly to the product. The goal is to make it easy and efficient for scientists from all over the world to begin doing business. For the life science vendor, a technology platform that manages both the website and the customer orders and accounts, all from a single system, is ideal. Corezon's clients in bio-materials such as antibodies and peptides get an agile enterprise set of tools at a small business price.

About Corezon

Corezon is a technology platform that changes the way life science companies can succeed in on-line sales. It has been designed to automate all the initial hurdles of beginning a web business and managing it, all from one single system. Far from being a simple shopping cart technology, Corezon's Small Business e-Commerce solution for the bio-tech is enterprise in scope with the goal of letting small companies run all aspects of their business from a fully integrated single system. It is affordable small business enterprise e-commerce at a small business price.

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Gregory Peterson
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