Digital Fuel Announces Record-Breaking 2007 Results

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Break-out year highlighted by record sales, 550 plus customers and widespread adoption by blue-chip companies across all market segments and geographies.

2007 marked another year of exemplary growth for Digital Fuel, a year where we hit all-time records in acquisition of new customers

Digital Fuel®, the leader in customer-facing Business Service Management (BSM) software solutions, today announced that it has experienced its most successful year to date. The strong and growing demand for Digital Fuel's integrated suite of service management solutions resulted in another record year of bookings growth in excess of 100 percent. Digital Fuel continued its hyper-growth trajectory with 16 consecutive quarters of revenue growth, the expansion of its product suite and widespread adoption by a loyal and growing base of blue-chip customers across the Americas, EMEA and Asia Pacific.

Noteworthy highlights for 2007, underscoring rapid growth and future opportunities, include:

Digital Fuel closing new sales in record time
Digital Fuel's ServiceFlow integrated software suite of Service Catalog, SLM, and Finance delivered staggering results over the last year with shortened sales cycles, including numerous seven-figure deals that each closed in just a few months, half the time typical for enterprise software transactions, with one that closed in less than 90 days. Accelerated sales cycles illustrate Digital Fuel's outstanding software capabilities to manage IT, Telco, HR, and F&A business services in a manner that cuts through complexities and delivers real business results.

Digital Fuel customers are achieving value at a breakneck pace
In 2007, a record number of service providers and enterprise internal service groups implemented ServiceFlow in record time, enabling improved, standardized services and rapid attainment of new customers. These rapid implementation periods are unmatched due to expanded out-of-the-box functionality, reducing the time-to-value down to an average of less than 30 days across all industries and geographies. Successful new implementations were enacted in Germany, France, the United Kingdom, Canada and across the United States at leading global companies such as British Telecom (BT), BP, Capgemini, Cisco, Computacenter, IBM, Reuters, Schneider, Siemens, Telefonica, Transport for London, Steria, Xansa, Xerox and many others.

ServiceFlow becomes the industry standard across all market segments
Over the last twelve months, commercial service providers and enterprise internal service organizations have standardized on ServiceFlow at record levels for the management of IT and business services. Numerous commercial outsourcing service providers standardized on Digital Fuel for service excellence, including Capgemini, Computacenter, IBM BTO, Siemens, Unisys, Steria, and others. Across the communications and media industries, an impressive number of Telco service providers made ServiceFlow their de facto standard for service management at prestigious companies such as BT, Sprint, Telus, Arqiva, O2 and Telefonica, to name just a few. The escalating need for internal service organizations at global enterprises to run IT, HR and F&A services like a business has driven companies like P&G, Capital One, Dell, Transport for London, Nestle, GE and Cummins to implement ServiceFlow to meet and overcome this challenge.

"2007 marked another year of exemplary growth for Digital Fuel, a year where we hit all-time records in acquisition of new customers," said Yisrael Dancziger, President and CEO of Digital Fuel. "Our latest Fortune 500 customer purchased ServiceFlow within 90 days of initially expressing interest in our ITIL Service Catalog. This and other accelerated sales cycles are clear indications of the soaring demand for an integrated ITIL v3 solution like ServiceFlow, the only product that simply delivers business results quickly with the lowest TCO. The exceptional outcome of 2007 confirms that Digital Fuel is the standard for service excellence and indicates an even more exciting year to come."

Highlights from FY08:

  •     2007 bookings were over 100 percent higher than 2006
  •     Three consecutive years of over 100 percent growth
  •     100 percent support renewals with existing customers
  •     Recorded 16th consecutive quarter of increasing revenue
  •     Exceeds the milestone of 550 companies gaining from ServiceFlow
  •     Services under management breaks-through the $100 billion level

To learn more about the company and its ServiceFlow BSM software solutions, visit the Digital Fuel website at http://www.digitalfuel.com.

About Digital Fuel
Digital Fuel Technologies, Inc., is the leading provider of Service Catalog, Service Level Management and Service Financial Management software solutions for IT, Communications, HR, F&A in enterprises and commercial service providers. The company's ServiceFlow business software applications manage billions in Telco, IT and other business services at companies and governments around the world such as British Telecom, Capgemini, Cisco, Computacenter, CSC, Cummins, Dell, General Electric, IBM, Nestle, O2, Procter & Gamble, Siemens, SITA, Sprint, Steria, Telefonica, Telus, WiPro, Xansa and many others. Digital Fuel is headquartered in San Mateo, California, USA, with offices across North America and Europe. Learn more at http://www.DigitalFuel.com.

Media Contact:
Lara Sasken
LaunchSquad
+1 (415) 625-8555
fuel @ launchsquad.com

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