SnapNow Named Finalist in CTIA Wireless 2008 Award for Innovation

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SnapNow announced today that its Mobile Visual Search service was selected as a finalist in the Third Annual CTIA Emerging Technologies (E-Tech) Awards.

SnapNow announced today that its Mobile Visual Search service was selected as a finalist in the Third Annual CTIA Emerging Technologies (E-Tech) Awards.

The E-Tech Awards program gives industry recognition and acknowledges the best wireless products and services. A panel of industry analysts, media and technology experts reviewed nearly three hundred submissions from established and emerging companies and judged product entries based on innovation, creativity and vision. Finalists include, among others, Yahoo!, Accenture, Nokia, Motorola and Samsung. CTIA WIRELESS 2008®, takes place April 1-3 at the Las Vegas Convention Center. Voting for SnapNow for the Best in Show Award can be done by texting code 345 to 868464 on Tuesday April 2.

Developed by engineers formerly of NASA's Jet Propulsion Labs, SnapNow's patented solution lets consumers snap a picture with a camera phone, send it to SnapNow via MMS or email, and receive an immediate mobile web-page in return. Using SnapNow's platform, advertisers, media owners and marketers can make images interactive and add mobile capabilities to existing marketing campaigns, while consumers can quickly and easily search the mobile web using images rather than text.

About SnapNow
Founded in 2001 by engineers from NASA's Jet Propulsion Laboratory, SnapNow (http://www.SnapNow.com) is a mobile visual search company employing leading image recognition technology. Linking the physical and digital worlds through mobile phones, SnapNow's patented solution enables any consumer with a camera phone to snap an image, send it via MMS or email, and receive a response that is linked to a relevant web page. A dedicated application, called "SnapApp" streamlines the process to three clicks of a button, enabling the easiest and most intuitive way for consumers to search the web on a mobile phone. SnapNow's technology also allows brands to maximise the return on investment of traditional advertising spend by allowing them to make packaging, print, outdoor, or just about any other advertising "Snappable".

Headquartered in Los Angeles, USA, SnapNow has offices in London, Tokyo and Guangzhou. SnapNow has been operational since 2005 and has formed significant partnerships with media owners and major brands around the world. SnapNow owns the US patent which encompasses its entire mobile visual search process, with further patents pending in the US, EU and Japan.

About CTIA WIRELESS 2008®
As the premier global event representing the $500 billion global wireless industry and the largest wireless show in the world, CTIA WIRELESS 2008 brings together all industries affected by wireless technology for three days of intense learning and networking. Visit http://www.ctiawireless.com/info/etech.cfm for a listing of all E-Tech finalists.

CTIA-The Wireless Association is the international association for the wireless telecommunications industry, representing carriers, manufacturers and wireless Internet providers. CTIA is also recognized as the premiere producer of two annual technology events representing the complete wireless, mobile and Internet industries: CTIA WIRELESS 2008 takes place in Las Vegas April 1-3; CTIA WIRELESS I.T. & Entertainment 2008 takes place in San Francisco September 10-12.

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Dan Dato
SnapNow
8185523568 - 126
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Adam Mays
SnapNOw
8185523568 -128
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