Thanx Media Unveils the Endeca On-Demand Solution
Hosted, fully-managed offering brings best-in-class Guided Navigation, search, and merchandising capabilities to mid-market e-commerce operations
Glen Ellyn, IL (PRWEB) April 2, 2008 -- Thanx Media, an e-commerce solutions company, today announced its Endeca On-Demand solution, a Software as a Service (SaaS) offering featuring Endeca's best-in-class Guided Navigation®, search and merchandising capabilities. Designed to boost conversion rates and increase average order size, the hosted, fully managed offering is aimed at mid-market business-to-consumer and business-to-business e-commerce operations. As a result, fast growing, retailers and distributors can rapidly deploy the fully configurable, feature rich user experience capabilities proven on the web's most successful and highly trafficked e-commerce stores.
The Endeca On-Demand solution is provided through a partnership with Endeca Technologies, Inc., an information access software company. The solution has already been successfully deployed for clients such as Horizon Hobby and will be rolled out on a number of Thanx Media client sites in the coming weeks and months.
"Bringing the proven and full-featured Endeca offering to the mid-market provides an exciting upgrade for online retailers," said Paul Matker, CEO. "Not only can we inject their storefront with a market-leading platform that they can grow with, Thanx Media's laser focus and rapid deployment can integrate the Endeca On-Demand solution quicker than other hosted solutions."
The Endeca On-Demand solution includes:
| | - Endeca's best-in-class Guided Navigation, search and dynamic merchandising capabilities to help shoppers intuitively explore and find products and related information - capabilities proven to boost conversion rates and average order size
- Web-based tools to let business users and merchandisers tune the customer experience and create results-driven and metrics-driven promotions, dynamic landing pages, page branding and contextual content delivery without the assistance of IT and web developers
- Endeca MDEX Engine™ Technology, a new class of access optimized database, designed to index and integrate structured data from product catalog with related semi-structured and unstructured content like buyers guides, user reviews and other editorial content
- Built-in integration within Thanx Media's Deliver Commerce Framework to provide rich media, personalization, and social commerce solutions
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An example of the solution can be seen on the Horizon Hobby store, where Endeca On-Demand was deployed in a matter of four weeks, and offers more intuitive ways to explore and find products, exposing possible ways to refine the results. Customers are presented with articles and specials related to their search criteria in a storefront format. For example, searching for 'Hangar 9' will result in a branded storefront with featured products, best sellers, and new arrivals specific to the Hangar 9 brand.
"An onsite search that delivers relevant products while giving us the ability to merchandise the results has always been a challenge for us," said Sebo Dapper, Horizon Hobby's Director of Web Marketing. "After many years of trying to develop our own search we turned to Endeca. We have been very pleased with its search sophistication and integrated merchandising capabilities. Thanx Media was instrumental in helping us realize Endeca's potential. They were highly responsive and, given the aggressive schedule and demanding requirements, performed superbly. Thanks to their efforts we were able to deliver a much improved user experience before our Holiday season."
About Thanx Media
Thanx Media is an enterprise solutions company that focuses on providing integrated solutions for B2C and B2B online retailers. With the Deliver Commerce Framework, identifying business pains and recommending the appropriate solutions continue to fuel Thanx Media's growth. These solutions are proven to improve conversion rates, increase revenue per order and boost customer retention. Thanx Media delivers the unexpected with best-of-breed products, industry best practices and their focused attention to business needs.
Headquartered in Glen Ellyn, Illinois, USA, Thanx Media is a private company with North American operations. For more information: thanxmedia.com
About Endeca
Endeca's innovative information access software helps people explore, analyze, and understand complex information, guiding them to unexpected insights and better decisions. The Endeca Information Access Platform, built around a new class of access-optimized database, powers applications that combine the ease of searching and browsing with the analytical power of business intelligence. More than 500 leading global organizations including ABN AMRO, Boeing, Cox Newspapers, the (US) Defense Intelligence Agency, Dell, Ford Motor Company, Hyatt, IBM, John Deere, the Library of Congress, Texas Instruments, and Walmart.com rely on Endeca to power business-critical applications that increase revenue, reduce costs, and streamline operations.
Headquartered in Cambridge, Mass., Endeca has operations in North America, Europe, and Asia. For more information: endeca.com
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