New York City, NY (PRWEB) April 3, 2008
Henry Stewart Events, the world's leader in Digital Asset Management ("DAM") and Marketing Operations events, is hosting its 22nd Digital Asset Management Symposium May 12-13 at the Marriott Marquis Hotel, Times Square, New York.
"With an inspiring line up of DAM industry experts, New York attendees will be informed, challenged and motivated with leading end user case studies, best practice roadmaps and the latest in technology solutions." states John Gaylor, managing director of Henry Stewart Events. "With the industry evolving at such a rapid pace this year's event is a great opportunity to both share and experience the next DAM wave of change and innovation."
The Next Wave
DAM is rapidly moving away from being purely a method of storage and retrieval for digital media through workflow automation with the emergence of a new wave of technology and processes involving the integration of digital supply chains, feeding multiple media platforms and new consumption applications. Organizations are now being presented with ever greater challenges of implementing and managing complex digital processes that address both internal and external demand, while taking advantage of DAM opportunities to drive business growth and reduce cost. To increase the knowledge pool of such advances, Henry Stewart New York 2008 will focus on:
The new digital supply chain for publishing and creative workflow
DAM 2.0 and growing impact of new media
Effective workflow automation in broadcast, entertainment and emerging media
Digitizing and leveraging assets across media platforms
Capturing the Experience
Besides being an absolute necessity for organizations in the process of, or contemplating, a DAM deployment, Henry Stewart is the only event that provides an environment to gather comprehensive knowledge from independent experts and analysts for a successful implementation and adoption of the right DAM system, and a platform that address your specific questions and organization's objectives. You will walk away with a clear understanding on how to maximize and measure your ROI in DAM and how to stay connected to this enormous community of industry experts and counterparts.
"I have been attending Henry Stewart events since 2001. They really stepped up to the plate by in bringing the industry together especially back at a time when no one really knew about digital asset management." explains Stan Scoggins, vice president of worldwide digital assets, Universal Studios. "Year after year I have continued to meet my counterparts, share my knowledge, and work on problems while finding solutions together. Henry Stewart is forward a thinking community and great forum for connecting people from all across the globe."
About Henry Stewart New York
More than 100 industry leaders and visionaries will be presenting at 11 conference tracks over two high impact days including: Aprimo, Artesia, ADAM, BMW, Boeing, ClearStory Systems, CNN, DPCI, Forrester Research, Frost & Sullivan, GLOBALedit, Harley-Davidson, HarperCollins, HCL, IDC, JWT, Marketing Operations Partners, McDonald's Corporation, McGraw-Hill, MediaBeacon, MITRE Corporation, MLB Advanced Media, Nortel, North Plains, Playboy Enterprises, Royal Caribbean, Saepio, The Perspective Media Group, The Marketing Store, The Walt Disney Company, Time Inc., Turner Broadcasting, Victoria's Secret, and WAVE Corporation.
Since its launch in 2001, the Henry Stewart DAM Symposia has combined practical case study driven content, expert round tables, key partner selection and excellent networking opportunities for participants. In 2004, Henry Stewart unveiled its sister event, the Marketing Operations Symposium, bringing together leading subject matter experts and thought leaders focused on defining and measuring efficiency, transparency, and accountability to marketing processes. These co-located events have attracted more than 9,000 Digital Asset Management, Broadcast & Publishing Automation, Brand Management and Marketing Operations program leaders to venues in Amsterdam, London, Los Angeles and New York. Please go to http://www.damusers.com for more information.