New Retailer, Innovative among Teacher Stores, Opens in St. Louis, Missouri

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The Teachers' Lounge, an innovative new retail store offering teacher supplies to elementary school teachers and parents, opens in St. Louis, Missouri

Entrepreneurs Scott and Laura Gurley have opened The Teachers' Lounge, an innovative new retail teachers' supply store in St. Louis, Missouri. The store is geared toward elementary school teachers as well as homeschool families and parents of elementary school students. The pair is particularly well-suited to the endeavor: Laura Gurley is a former elementary school teacher herself, and previously worked in an educational bookstore; Scott is a computer and systems expert with a background in marketing, design and web site programming. Currently, Scott manages the Teachers' Lounge web site (

The husband-and-wife team began researching the idea of opening a parent/teacher store over a year ago and has spent countless hours determining the needs of teachers and parents in the area as well as researching products and vendors. Their idea was to create an atmosphere where teachers, parents and kids alike feel comfortable shopping in the store. Among their innovations:

  • Ability for teachers to demo most products before purchasing
  • Teacher workshops throughout the year
  • Parent workshops to make their children's school experience the best it can be
  • Tools to help parents bridge the gap between school curriculum and home-based learning
  • Shopping carts with child seats available to parents with small children to make the shopping experience effortless
  • Easy-to-view play area allows parents to shop with ease while keeping a close eye on their children
  • Special treats for kids at the checkout counter to make transitions out of the store easier
  • Stocked play area for kids to enjoy while mom and dad are shopping
  • Kids' computer stations
  • Weekly story hours with stories, games and crafts for kids

Since opening on August 14, The Teachers' Lounge has developed a large and loyal customer base among St. Louis area schools, teachers and parents. There are plans to eventually franchise The Teachers' Lounge concept nationwide.

Located in the South County area of St. Louis, Missouri, The Teachers' Lounge is a retail store offering a comprehensive selection of education supplies to teachers, parents and children. We provide our customers with a welcoming, comfortable environment where everyone -- teachers, parents and kids---feels free to hang out, share ideas and learn something new. The goal for our store is simple: To provide quality educational products to teachers and parents that will help instill a love of learning in every child.


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Scott Gurley
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