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Piggly Wiggly Carolina Partners with MyWebGrocer

South Carolina, Georgia Stores Launch Internet Grocery Applications.

Colchester, VT (Vocus/PRWEB ) April 10, 2008 -- Today there are more than 110 Piggly Wiggly stores servicing South Carolina and Southeastern Georgia. In order to better communicate with their guests via the World Wide Web, Piggly Wiggly Carolina Co., Inc. has chosen MyWebGrocer as their online grocery service provider.

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Piggly Wiggly’s new online tools from MyWebGrocer include an interactive weekly circular, online shopping list, personalized marketing, advertising program, social networking, and full sale online grocery shopping for an initial 10 stores. These services are designed to give Piggly Wiggly customers an easier, faster and more satisfying shopping experience, and to allow Piggly Wiggly to communicate with specific targeted customers about offers, sales and events effectively.

Piggly Wiggly’s pioneering spirit led them to their next logical step, online services. Robert Masche, COO of Piggly Wiggly Carolina explained, “There has been a change in the way people shop. It is important for Piggly Wiggly to keep up to date and to provide our guests with the best services to make their shopping experience easy and efficient while ensuring customer retention and acquisition. We have chosen MyWebGrocer because they have a very successful track record in the online grocery world.”

“Consumers are the driving force behind the surge in the online grocery market,” said Curt Alpeter, Senior Vice President of Sales for MyWebGrocer. “Piggly Wiggly has listened to their customers who want to save time and have an easier shopping experience. It’s an exciting time for us as we look forward to increasing Piggly Wiggly’s market share and expanding their online channel.”

About Piggly Wiggly Carolina Company: A Charleston, S.C., based Supermarket Company founded in 1947. Piggly Wiggly Carolina Company today is the largest employee-owned, privately operated retail company in South Carolina. The Company has more than 110 stores and over 5,000 employee owners throughout South Carolina and the southeastern regions of Georgia and North Carolina.


About MyWebGrocer: Number one in the industry, MyWebGrocer leads grocery retailers to profit in the online world since 1999. Based in Colchester, Vermont, MyWebGrocer is the industry leader in providing Internet marketing solutions to over 80 retail grocery chains. MyWebGrocer’s slogan says it all “We Make Online Grocery Work”. For more information please visit www.mywebgrocer.com

For Immediate Release
Contact: Courtney Musella
Phone: 802-857-1237

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Courtney Musella
My WebGrocer
802-857-1237
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