McGruff Helps Families, Schools, and Law Enforcement Take A Bite Out of Internet Crimes Against Kids
McGruff The Crime Dog and Children's Educational Network Team Up To Help Schools, Law Enforcement, and Families Stop Internet Predators From Getting To Kids Online With New McGruff Kid Safe Browser.
San Diego, CA (PRWEB) April 22, 2008 -- In an effort to take a bite out of Internet crimes against kids, the National Crime Prevention Council (NCPC) and Children's Educational Network (CEN) announce the launch of McGruff Kid Safe Browser(www.McGruffBrowser.com). Using CEN's The Ultimate Kids Internet (www.TUKI.com) technology, this new "keep kids safe online" software will come complete with easy-to-use parental controls that allow children to surf the Internet in a safer and more educational environment that is the perfect tool for schools, law enforcement and families.
 Approximately 53 million American youth, ages 4 to 16, access the Internet from their homes each day. Few use computers enabled with systems (parental controls) that protect them from accessing websites with pornographic materials or talking with the numerous predators that surf the Internet looking for opportunities to interact with children.
Greg Writer, founder and CEO of CEN, watched as the number of online-related crimes against children began to rise in the late 1990s. But he didn't sit on the sidelines and complain. As a father of five with a background in investment banking, he created CEN and its parental controlled software for private labeling. "I am excited to work with NCPC. This makes an incredible statement as to where we are as a company and where we are going as a Nation in the fight against Internet crimes against children," he explains. "With McGruff we can reach youth audiences and the crime fighting community, offering a McGruff branded browser and educational tools that address this very important issue," Greg states.
With one glance at the most recent Internet safety statistics, most will agree this is a problem that needs a lot of attention and advanced tools offered by CEN & NCPC to keep our kids safe.
| | - 79% of sexual solicitation incidents happened to youth while they were using their home computer
- 43% of youth report that they have experienced some form of cyber-bullying in the last year. The incidence of cyber-bullying is most prevalent among 15- and 16-year-olds, particularly among girls
- 56% of solicitations contained a request for the youth to send photographs of themselves to the solicitor and 27% of solicitations contained a request for the youth to send a sexual picture of themselves
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The McGruff Kid Safe Browser (www.McGruffBrowser.com) provides parents, schools and law enforcement with the tools they need to protect children from inappropriate web content while encouraging children to utilize the Internet's educational resources," said NCPC President and CEO Al Lenhardt. "Protecting children is a top priority of NCPC and we are pleased to be partnering with CEN to make this free browser available to parents, educators and others striving to keep our kids safe in our communities."
The McGruff browser comes complete with parental controls that allow parents to adjust security settings, program animated McGruff with reminders about chores and encouraging words, and add or remove websites from the master include list with the click of the mouse. The browser comes preloaded with themes, all of the best kid sites on the Internet, and a mass of educational content, including access to ClubTUKI (www.clubtuki.com), an online portal where kids get rewarded with virtual money for playing educational games and then get to bid in an auction on real merchandise such as laptops, Xboxes, movies, skateboards, and more.
About the National Crime Prevention Council:
The National Crime Prevention Council (NCPC) is a private, nonprofit organization whose primary mission is to be the nation's leader in helping people keep themselves, their families, and their communities safe from crime. NCPC manages public service advertising under the National Citizens' Crime Prevention Campaign--symbolized by McGruff the Crime Dog® and his "Take A Bite Out Of Crime®" slogan--and acts as secretariat for the Crime Prevention Coalition of America, more than 400 national, federal, state, and local organizations representing thousands of constituents who are committed to preventing crime. NCPC is funded through a variety of government agencies, corporate and private foundations, and donations from private individuals. For more information on crime prevention issues, visit www.ncpc.org .
About Children's Educational Network:
Children's Educational Network (CEN) is building the premier, online community for children--"The Ultimate Kids' Internet" ™ or "TUKI" ™,--specifically designed to provide a safe, fun and educational Internet experience for kids only accessible through CEN's TUKI Kid Safe Internet Browser, a software program that includes parental controls. Through its multiple cartoon themes that appeal to kids of various ages and gender, TUKI offers fun, educational content that inspires and motivates children in a positive manner. The software accelerates a child's education and exploration of the Internet in an entertaining manner, while protecting them from online predators, pornography, hate, violence, drugs and inappropriate content on the Internet. Other companies and organizations can participate in protecting kids on the Internet, expand their brand to the desktop and build customer loyalty by co-branding or offering their own private labeled TUKI Internet browser built on CEN's technology. Partnership information: Children's Educational Network, http://www.ChildrensEducationalNetwork.com, 760-233-2863.
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