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Arena Racing USA to Add Management Depth to its Team; Keane joins as President and CEO

Arena Racing USA today announced that Robert M. Keane has joined as President and CEO to enhance the management team. The investor group consisting of Joe Gibbs of Joe Gibbs Racing, Tom and Norm Miller of Interstate Batteries, Gary Becker of PACE Entertainment and founder Ricky Dennis believe with Mr. Keane's leadership Arena Racing USA will fulfill the goal of bringing auto racing to the masses; making it affordable, competitive, fun and profitable in arenas nationwide.

Richmond, VA (PRWEB) April 30, 2008 -- Arena Racing USA today announced the appointment of Robert M. Keane (Bob) as President and CEO. The investor group consisting of Joe Gibbs of Joe Gibbs Racing, Tom and Norm Miller of Interstate Batteries, Gary Becker of PACE Entertainment and founder Ricky Dennis believe with Mr. Keane's leadership Arena Racing USA will fulfill the goal of bringing auto racing to the masses; making it affordable, competitive, fun and profitable in arenas nationwide. Mr. Keane will be responsible for leading, developing and executing the Company's exciting business plan.

Arena Racing is a unique indoor half scale stock car racing league which is poised for growth exponentially over the next few years both domestically and internationally. It is a unique entertainment product and fundamentally serves the needs of sports league operators, arena owners, racers, fans and sponsors in a nationwide sport. With the addition of Mr. Keane and the continued support of our investor group who bring a wealth of experience in the areas of arena entertainment, auto racing sponsorship and stock car racing, Arena Racing USA is positioned for its future growth. Please visit us on the web at ArenaRacingUSA.com.

Interstate Batteries and I personally have seen the growth in sponsorship in auto racing over the past twenty five years, we are committed to Arena Racing USA and believe it to will see the same explosive growth
Working with major operators of both arena and league sports over the past few months Arena Racing USA is poised to support nationwide three to five new licenses starting in the next 12 months adding to the existing three markets. "We are excited about having a seasoned company operator join Arena Racing USA, which we will help us fulfill the full potential of this new exciting sports entertainment product in which I believe in", stated Joe Gibbs of Joe Gibbs Racing, a NASCAR Team Owner. "The entire investor group is excited about Bob joining us and committed to the success of Arena Racing USA. My family and I personally believe this to be, bar none, the most exciting arena venue family entertainment product in the last 10 years", stated Gary Becker, former CEO of PACE Motor Sports and Entertainment. "Interstate Batteries and I personally have seen the growth in sponsorship in auto racing over the past twenty five years, we are committed to Arena Racing USA and believe it to will see the same explosive growth", stated Norm Miller, Chairman of Interstate Batteries. "We are very fortunate to get someone to build this company like Bob. Not having a racing background like myself, he will make decisions with his head instead of his heart and that will continue to strengthen the foundation of the company", stated Ricky Dennis, founder.

Mr. Keane has worked with Arena Racing USA and the board as a management consultant over the past year and brings operational experience in both small entrepreneurial and large companies. Mr. Keane is the former President of Cavalier Telephone, President and CEO of Comcast Business Communications, a subsidiary of Comcast Corporation, and a Vice President in AT&T. Throughout his career Mr. Keane has demonstrated a clear ability to develop and implement strategic growth plans in both consumer and business markets while delivering best in class financial operating results. "I look forward to working with Ricky Dennis and the board driving this company to its full potential", stated Mr. Keane.

About Arena Racing USA
Arena Racing USA has just completed its sixth season in the market of Hampton Roads-Norfolk Virginia, its second season in Charlotte North Carolina and in 2008 will launch its inaugural season in Grand Rapids Michigan. Arena Racing USA was founded in 2002 by Ricky Dennis to develop a new competitive spectator sport providing a unique family entertainment product within a racing league structure, combining the enormous national and international interest in competitive stock car racing and the strong demand from arena operators for profitable, exciting, family-oriented events.

Contact:
Public Relations
Arena Racing USA
ContactUs @ ArenaRacingUSA.com
http://www.ArenaRacingUSA.com

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CONTACT INFORMATION
Ricky Dennis
Arena Racing USA
804-270-6493
Email us Here
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