Wagging Its Tail With Fundraiser During National Old Friends New Friends Week

Share Article's 'Barker's Dozen' Friendship Card Pack presents opportunity to rekindle friendships, make a new fur friend, and raise funds for animal rescue organizations.

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Friendship is full of fun, anticipation and surprise gifts and so is our product is pleased to announce the 'Barkers Dozen' Friendship Card Pack in celebration of National Old Friends, New Friends Week,' held May 18-25, 2008. This collection of thirteen all-occasion note cards provides a simple, yet powerful tool to help humans de-stress and reconnect with friends while raising funds for pet adoptions and spay/neuter services. founders, Richard Stone and Viveca Stone-Berry, have created thirteen all-occasion note cards featuring man's best friend in precarious and precocious poses. Each unique card includes a humorous and heartwarming caption about a life lesson and is guaranteed to bring joy and laughter to recipients.

During 'National Old Friends, New Friends Week,' up to fifty-percent of profits from the sale of Barker's Dozen note cards (and other products sold at will be distributed between three animal-rescue organizations including:,, and

The Barker's Dozen dogs (and one cat) were photographed and captioned by Rich Stone, an American Airlines Captain and former F-14 pilot. His sister Viveca Stone-Berry, a volunteer at her local animal shelter, is charged with spreading the word about the fundraiser and the importance of putting friendship first.

"We need a touchy-feely opportunity to focus on recharging our relationships - a way to make new friends and keep the old," states Stone-Berry. "High-tech communication devices are bankrupting our spirit and creating dis-ease within our bodies. Our mailboxes keep filling up with bills and we're deluged with stressful news. Enough. Bring on the laughter, love and connection -- let's have some fun!"

Research published by a plethora of sources shows:

  • The proportion of workers who describe themselves as 'feeling highly stressed' more than doubled when cell phones became main stream in 1985. (Source: The American Institute of Stress)
  • The number of people stating they have no one with whom to discuss important matters doubled between 1985 and 2004. (Duke Study 'Social Isolation in America: Changes in Core Discussion Networks Over Two Decades.')
  • Loneliness is a major precipitant of stress, depression, alcoholism, diabetes, heart disease and a wide range of other medical problems. (Dr. James Lynch, author, The Broken Heart: the Medical Consequences of Loneliness)
  • The March 2008 Gallup Poll revealed a surge in the percentage of Americans who worry 'a great deal' about the economy. (March 28, 2008 'Economic Anxiety Surges in Past Year')

"Pets, and particularly dogs, are a natural link to this special week," says Stone-Berry. "They help us overcome daily challenges, provide companionship, and are frequently a way for people to link together. Studies show pet owners have an easier time meeting people and making new friends."

The Barker's Dozen greeting cards are packaged in a reusable tote with astro-bright red envelopes, a pen and mini address book. Additionally, every order placed during Old Friend New Friend week will include a surprise gift. Gifts are randomly selected and include 'Bark Mark' bookmarks, coupons for a complimentary pet portrait or pet nail trim, books, comedy cds, cookies and other pet/friendship related items. ( "Friendship is full of fun, anticipation and surprise gifts and so is our product," states Stone-Berry.

Barker's Dozen Friendship Packs go on sale May 18th. They can be purchased for $19.95 plus shipping and handling at Pre-orders are welcome.

'National Old Friends New Friends Week' was founded by Dr. Jan Yager, author of Friendshifts: The Power of Friendship and How It Shapes Our Lives.

To obtain additional information about this topic, or schedule an interview with the founders of, contact Viveca Stone-Berry at 540.207.1889 or via email at

High resolution images of the Barker's Dozen Friendship Pack are available upon request. To view and select images, visit:


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Viveca Stone-Berry
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