WiseAnalytics Launches Survey on BI for the Mid-market

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BI for the Mid-market Survey from WiseAnalytics explores whether vendors are meeting unique needs of small and mid-sized organizations.

BI industry research/analyst firm, WiseAnalytics (http://www.wiseanalytics.com) is conducting a survey on BI within small and mid-sized (SMB) companies. This independent industry survey will collect information to assess how vendors are meeting the unique needs and business challenges of the Mid-market.

Questions posed cover issues such as the current range of deployment options - from on-demand/software as a service (SaaS) to on-premise, and the factors that are influencing a BI implementation. Overall, the research survey will explore how SMB organizations are using BI, which vendors stand out and to what degree BI vendors appear to support the unique requirements of this growing market segment.

"The BI market is expanding to include more offerings targeted to the Mid-market, but there's still the question of whether the issues faced by these organizations are really being addressed by solution providers due to the great diversity of needs from small and mid-sized companies," says Lyndsay Wise, President of WiseAnalytics. "The survey is intended to give mid-market organizations a voice in identifying whether vendors are really meeting the requirements of these organizations, how to bridge gaps, and whether the assumptions made about how BI will be put to use matches the expectations of small and mid-sized organizations."

Organizations currently using BI or considering BI implementation are invited to share their views by participating in the BI for Mid-Market survey (http://www.surveymonkey.com/s.aspx?sm=0VvVv_2b9BgqH1pPs29AMIUA_3d_3d) now open and running until June 15th. Participants will receive a complimentary copy of the results summary report to be published August 1st, and will be eligible for an Amazon gift certificate.

For more information, please contact Lyndsay Wise at lwise @ wiseanalytics.com.

About WiseAnalytics
WiseAnalytics is an independent analyst firm specializing in business intelligence, performance management, master data management, and unstructured data. WiseAnalytics conducts research to help bridge the gaps that exist between organizations/decision-makers and the solutions that are available to help increase efficiencies within the organization.

Contact:
Lyndsay Wise
WiseAnalytics
T: 617-381-4251
Email: lwise @ wiseanalytics.com
http://www.wiseanalytics.com

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Lyndsay Wise
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