CelleCast Merges Old, New and Social Media Into One Interactive Environment with the Launch of Its User Community, CelleCast Listener Central

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Andrew Deal, founder and CEO of CelleCast Inc. announced today the launch of its social media tools built to enhance the burgeoning user community. CelleCast Listener Central brings the popularity of sites such as MySpace and Facebook to a 490 million phones and the mobile, audio-on-demand environment. The CelleCast Listener Central page features a variety of social media tools including talkbacks, polls, playlists, top shows and user statistics and they're available to anyone with a phone.

The impact of social media services on today's culture is undeniable

Andrew Deal, founder and CEO of CelleCast Inc. announced today the launch of its social media tools built to enhance the burgeoning user community. CelleCast Listener Central brings the popularity of sites such as MySpace and Facebook to a 490 million phones and the mobile, audio-on-demand environment. The CelleCast Listener Central page features a variety of social media tools including talkbacks, polls, playlists, top shows and user statistics and they're available to anyone with a phone.

Powered by a robust user profile tool, CelleCast Connect displays the most popular shows and topics of the day, and lets users listen to Talkback comments to shows made by others, as well as their own. It provides a pulse for what's popular on CelleCast, and gives people a chance to express themselves openly in light of their favorite programs and their opinions on various cultural issues.

"The impact of social media services on today's culture is undeniable," commented Deal. "With the CelleCast community, our approach centers around not only connecting users with similar ideologies, but allowing them to share media with those in their real social network - people in their phone address book. Other sites allow you to create networks stuffed with people you've never met. Our service enables sharing audio media with your existing contacts, and finding others who have similar tastes. And there are no obstacles to be a part of the action. All it takes is a phone."

The difference between CelleCast (http://CelleCast.com/community.htm) and sites such as Facebook and MySpace is the telephony-based channel, with the user's phone number rather than email as a hub. Talkback interactions made to programs on CelleCast are displayed on the user's profile, and some make it to the community page itself where ideas and ideologies are shared freely.

About CelleCast Inc.
CelleCast, Inc. was launched in November, 2007 to bring radio and all things audio to any phone, any time, anywhere. CelleCast is building a network of programming focused first on top-tier radio programs, and extending into local radio, news, talk, sports, traffic, weather, religious, event, educational, ethnic, emerging artists and specialty podcast programming. CelleCast exists to elevate the marketplace of ideas, allowing listeners to build playlists and profiles and talk back to the shows, while maintaining higher content standards than the FCC. Comprehensive voice-text-email messaging tools are scheduled to be added to the service in mid 2008. For more information about CelleCast, Inc. visit their website at http://www.CelleCast.com.

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Jim LaMarca
CelleCast Inc.
(206) 388-2577
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