New Retail Whitepaper Explores Using Point of Sale Software Technology to Thrive in Today's Difficult Retail Environment

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One Step Retail Solutions culminates industry research to bring together and detail the most recent set of problems retailers face today

One Step Retail Solutions (http://www.onestepretail.com) recently published a new whitepaper, "The 6 Biggest Challenges Retailers Face Today" exploring a number of demographic and economic trends that have made retailing in the U.S. more challenging.

With the changes in the current economy, the whitepaper identifies how to meet today's retail challenges and demonstrates how small and mid-size retailers can create a sustainable, competitive advantage. It examines the potential benefits and applications of point of sale software to enhance store operations and its effect on the ability of any retail business to survive and even expand during times of economic downturn.

"Over the last year, while updating our research into the current retail environment it became evident that the constantly changing technology landscape, in and of itself, has now become an additional source of concern for retail owners and managers," says CEO Scott Kreisberg. "We also determined that small to midsized chains, especially those who wish to continue their growth, face an even greater set of challenges than single stores or large retailers."

One Step has a unique vantage point in that it has helped many retail clients grow from one or a few stores to reach the 20 to 100+ store range. These retailers have survived and expanded over the years, even through several earlier downturns in retail spending. A small chain owner may think that those stores are in a different category, but in fact they had to deal with the same set of challenges that other small retailers face.

A key part of the reason these retailers survived resides in how they made use of their retail technology as a tool to overcome their business challenges, leading to a more efficient and competitive business operation while at the same time better serving their customers' needs.

This new whitepaper is available at the One Step website: http://www.onestepretail.com.

About One Step Retail Solutions
One Step Retail Solutions (aka One Step Data) is one of the nation's leading resellers of point of sale / inventory control systems for retailers. The company is a founding member of the Retail Technology Resources Group (RTRG) and has been servicing the technology needs of the small to mid-size retailer since 1985. It is headquartered in Phoenix, AZ. with offices in Los Angeles and New York. Website: http://www.onestepretail.com.

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Donna Wesley Rogers
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