Author Predicted Corporate Cloud Flogos in 2000 Novel, 'Sponsored By'

Share Article

Author Devin Hansen's nightmarish vision of the future quickly becoming true as corporate logos begin appearing on foreheads and weather forecasts, in the form of Flogos and tattoos.

Tevis often tried to imagine a virgin horizon, but the clouds hanging over the hills kept her in reality, floating ominously with their undeniable logos.

Look to the sky to see which troubling sight Devin Hansen's novel Sponsored By... has most recently predicted--an all too identifiable flying object: the "Flogo." The idea, first presented in Hansen's debut Novel, Sponsored By... has since come true, seven years after the novel was published. In fact, a May 7 Associated Press piece announced that the Walt Disney Co. plans to "send clouds shaped like Mickey Mouse heads into the air." Disney's "Flogos" could potentially obscure the sky with thousands of logos in a 30-mile radius surrounding Orlando, Fla. Such a sight would be startlingly similar to a passage in Hansen's first novel:

"Tevis often tried to imagine a virgin horizon, but the clouds hanging over the hills kept her in reality, floating ominously with their undeniable logos."

This is not the first questionable advertising trend foretold by Hansen's novel since hitting the shelves seven years ago. The drama of Sponsored By... unfolds as an impoverished couple seeks corporate sponsorship for their child in exchange for placing a tattooed "dermmicial" on the baby's forehead. Not long after the release of the book, National Post (Canada) reported that an Iowa radio station agreed to pay two men $150,000 each for tattooing its call numbers on their foreheads. Four years later, GoldenPalace.com paid a mother $10,000 for the ad-space on her forehead - money that would be contributed to her son's education.

Which scenario from Hansen's fiction will we see become reality next? Filtered news coming through the Microsoft Herald? Skyscrapers shaped like Levi's blue jeans? Billboards buoyed in the river in the heart of the Amoco Wildlife Park? The next revolution in commercialization may come as no surprise to readers of Hansen's Sponsored By...

About the Author:
Devin Hansen writes from the Mississippi River Valley where he has authored two books and sired two children. An award-winning fiction writer, Hansen's prose has been featured in numerous magazines and is described as "imaginative" by the Anchorage Press. Hansen's next novel, From the Barstool, is slated for release on July 4th, 2008 and will be available, along with his other works, at Amazon.com or his website, http://www.inhumanimal.com.

###

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Devin Hansen

309-788-2289
Email >
Visit website