Surge Licensing Goes Green Again With Gotta Pea! After Making Green History With Ninja Turtles

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Mark Freedman's Surge Licensing, the firm that first led the Teenage Mutant Ninja Turtles to global success, is going green again with Gotta Pea!, which debuts at the International Licensing Show in New York City, June 10-12.

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Surge Licensing is going green again! The firm that made history putting the Teenage Mutant Ninja Turtles on the entertainment map is serving up a healthy dose of fun with irreverent Pea characters with attitude fresh from the pod and ready to take root in pop culture.

Mark Freedman, President of Surge Licensing, the firm that first led the "Turtles" to global success, is worldwide licensor of the Gotta Pea!TM, and will be introducing the characters at the International Licensing Show at Javits Center in New York City, June 10-12.

Freedman said, "Throughout history, the greatest Heroes have mostly been a combination of animal and mineral. It was only a matter of time before vegetables would be added to the proverbial soup."

Freedman added, "Gotta Peas have sort of a split personality, one part vegetable (legume to be exact) and three parts Chloroplastic-Anthropomorphic Critter... a mouthful of character DNA but true never-the-less!"

Mark Freedman is available to provide Information about Gotta Pea by email at

Online at, "The lovable Peas are sure to delight kids of all ages and use mildly irreverent bathroom humor at times, but the fun is in the puns... after all doesn't everyone Gotta Pea?"

Gotta Pea characters range from the overly optimistic and ever grinning "Chip-Pea" to the slightly off-the-vine but misunderstood "Pea-Brain." A double headed "Split-Pea," a "Hip-Pea," a "Grump-Pea," a "Slop-Pea," a "Zip-Pea," a "Chick-Pea," a "Sweet-Pea," not to mention our resident rapper, "Oh-Pea-Pea," all rounding out this veritable farm stand of fun.

But lurking in the shadows as fate would have it...and it always does, are an evil empire of misguided legumes known as the "CreePeas," who like to wreak havoc... because... well, they just can!

As the story goes, slightly frozen Peas from outer space looking for a nice place to defrost picked up a distant signal from a strange blue planet calling for "Peace on Earth," and headed this way thinking any planet with this obvious plea-for-peas was worth visiting. When they learned neither peace nor peas were all that popular here, they spotted Freedman on their G-Pea-S and knew they found the right licensing executive to promote them.

"Gotta Pea!" creator Doug Koozer, sprouting a wry smile, said, "We're working hard to appease the demands of the peas to entertain omnivores of all ages with their innocence, determination, humor and obvious health benefits. I lived and pea-ed all my life and know it's now time to stir the pot and meet my destiny. Peas are simply my life!"

Reflecting on building entertainment and licensing successes, Freedman said, "After my work promoting turtles, cows, cats, sharks and dinosaurs, I needed a break and ordered a pea soup to clear my head. Suddenly, I felt the Surge-urge and decided to walk down the path less traveled, a path that would lead me to a different genus: a genus with the appropriate Latin name, Pisum!... check it out, it's true!"

"Technically not a vegetable, but who really cares, the pea is often overlooked in world political, ecological and monetary matters, but I think they have a bright future in licensing and entertainment," said Freedman.

Surge Licensing, based in Hicksville, NY, is the worldwide licensor of "Gotta Pea?" the world's healthiest and greenest property.

Everyone's Gotta Pea!... don't you?


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