Greensboro, NC (PRWEB) May 21, 2008
James Ridinger, president and CEO of Market America (http://www.marketamerica.com) announced today that the Internet marketing and product brokerage company has selected PowerReviews (http://www.powerreviews.com) to harness the power of customer reviews, increase sales and build stronger customer relationships on marketamerica.com.
"PowerReviews allows Market America to give the consumer valuable information from those who have used our products and allows us to use the data to evaluate the quality of our products and how they are perceived by the public," said James Ridinger. "This is another tool we can use to make certain that as a brokerage company we are offering the products that are in the most demand and accomplishing our goal of matching products with people."
The PowerReviews technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly leverage customer reviews and boost their sales by giving shoppers access to the most meaningful reviews from people just like them. The user-generated content and community drives the highest sales uplift in the industry.
"Research clearly shows that consumers often rely on peers, experts and early adopters before making a purchasing decision," said James Ridinger. "With thousands of exclusive Market America product offerings on marketamerica.com spread across a wide array of industries, we are excited to give consumers another valuable resource to evaluate these products and aid them in their online shopping experience."
"We are pleased to work with Market America as we share the same goal of matching products to people" said Jay Shaffer, VP of Sales and Marketing at PowerReviews.com. " We are thrilled they chose PowerReviews to do just that, by providing their wide and varied network of shoppers with highly relevant and insightful product reviews."
ABOUT MARKET AMERICA, INC.
Market America is a product brokerage and Internet marketing company that specializes in One-One-Marketing. With more than three million customers and 160,000 Distributors worldwide, the company has generated over $2.4 billion in accumulated retail sales. Headquartered in Greensboro, NC - the company was founded in 1992 by current president and CEO James Ridinger and employs over 500 people globally with international operations in the United States, Canada, Taiwan, Hong Kong and Australia. Through its revolutionary One-to-One Marketing concept, Market America combines the Internet with the power of people - creating the ultimate online shopping destination. More information is available at http://www.marketamerica.com.
PowerReviews (http://www.powerreviews.com) is an enterprise solutions company that provides customer reviews and social merchandising solutions to multi-channel retailers and their shoppers. Our technology platform for collecting, organizing, structuring and moderating relevance-based reviews helps online retailers significantly boost their sales. PowerReviews' user-generated content and community drives the highest sales uplift in the industry, and in addition to working with more than 240 online retailers, including Staples, Toys "R" Us, REI, Ritz Camera, Walgreen's, Diapers.com and The Sports Authority, we have also launched our own shopping portal, Buzzillions (http://www.buzzillions.com). The company is based in San Francisco and is backed by Menlo Ventures and Draper Richards.