Dayton, N.J. (PRWEB) May 25, 2008
Impact Unlimited, a leading provider of brand communications for events, meetings, and exhibits worldwide, has earned two Telly Awards, in the Pharmaceutical and Live Events categories for an innovative 3D video produced for a major pharmaceutical company. The Telly Awards honor outstanding local, regional and cable TV commercials and programs as well as the finest video and film productions from around the world.
Impact received the honors for its 3D Cardiovascular Experience video that was designed and created especially for a leading pharmaceutical company.
The eight minute movie allowed the client's target market of Cardiologists to experience first hand the symptoms that often plague their patients. Using 3D video technology, surround sound and an immersive first person point of view, Impact portrayed two intertwined episodes simulating a heart attack and a stroke providing the audience with a uniquely engaging experience. In addition to creating a compelling story, the movie also provided an interactive platform to educate the physician audience about these two critical conditions as well as how the client's cardiovascular products address un-met needs.
"Winning in both the Pharmaceutical and Live Events categories truly is a great honor for us, because the challenge in this project was to create a meaningful experience for an audience of medical specialists," said Ken Payne, President of Impact Unlimited. "Our content had to be just right, and we still had to create an emotional connection. The combination of creativity, science and human interest has a significant impact on this unique audience and creates a lasting impression in a highly competitive environment. Winning both awards reinforces the idea that our creative and production people simultaneously accomplished both goals."
More than 14,000 entries were submitted for this year's 29th Annual Telly Awards, which are given for outstanding achievement.
To learn more about Impact Unlimited's creative solutions and interactive capabilities, visit http://www.ImpactUnlimited.com.
About Impact Unlimited
Headquartered in Dayton, N.J., with offices in, Zurich, and São Paulo, Impact Unlimited is a creative and strategic company that provides a breadth of products and services that help its clients optimize investments in events, exhibits, and meetings. The company's award-winning creative services, along with its in-house production capabilities and worldwide logistics network, provide clients with design-driven solutions for building their brands and their businesses at the most critical point in the marketing continuum -- face-to-face at events, exhibits and meetings worldwide.
With 35 years of experience and success, Impact Unlimited serves a Blue Chip portfolio of clients spanning North and South America, Europe, Asia, Africa and the Middle East.