Willoughby's, New York's Oldest Photographic Emporium, Sponsoring PHOTOFEST Event

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Willoughby's, New York's oldest photographic emporium, is sponsoring a DSLR SHOOTOUT on June 25th and 26th from 10AM-7PM. This two-day free PHOTOFEST event will include the opportunity to meet experienced representatives from leading camera manufacturers and take a free 3.5-hour class with pros and a world- renowned photographer.

There will be demo cameras on hand that you can try out and ask any question you ever had about the camera of your choice

Willoughby's sponsors DSLR SHOOTOUT on June 25th and 26th from 10AM-7PM; buy your digital SLR at this special PHOTOFEST & improve your skills at a 3-hour September Pro Class, including a world-class photographer.

If you are shooting with a digital SLR but you want to know more about the latest DSLRs' bells and whistles, or you've been pointing and shooting and you're ready to upgrade, stop in at Willoughby's PHOTOFEST, a two-day event at New York's oldest photographic emporium, established in 1898. The June 25th and 26th event will take place at Willoughby's new state-of-the-art showroom, 298 Fifth Avenue (at 31 Street, Manhattan).

At this exceptional June 25-26 free event, experienced representatives from six leading camera manufacturers including Nikon, Canon, Sony, Olympus, Pentax and Leica will demonstrate new features of their DSLR models, as well as answer questions. "It's a unique opportunity to address everything you want to know at one time and get it straight from the manufacturer," says Joseph Douek, CEO.

All of the photographers who buy a new DSLR at this event (and only on these specific days) will have the unprecedented opportunity to meet with and take a free 3.5-hour class with pros and a world- renowned photographer at the end of September. At the class, he will discuss his own photographic career, and then the pros will specifically teach how to use a DSLR to its best advantage in shooting baby photos and journalistic action photos.

"If you have been planning to make the jump to a better digital SLR, June 25th and 26th are the days to do it and do it at Willoughby's," says Douek. "Not only will you have expert guidance in your selection, but after getting comfortable with your new digital SLR, you'll be able to sharpen your skills from one of the world's most celebrated photographers, known for his award-winning results."

With every SLR purchase, each June 25-26 PHOTOFEST attendee will not only be enrolled in the special class in September, but will receive:

  • FREE Sunpak digital photo frame with each purchase (up to $199 retail value)
  • 10 piece digital camera kit
  • Free 2GB memory card

"There will be demo cameras on hand that you can try out and ask any question you ever had about the camera of your choice," says Douek. "There will also be discounts available on a great selection of lenses."

If you cannot attend the PHOTOFEST and want to purchase the digital SLR, send your questions in e-mail format to customersupport @ willoughbys.com, and a professional will get back to you with your answers. You may obtain the special "extras" if you buy on PHOTOFEST Days using the toll free hotline: 1-800-378-1898, Ext.500.

For further information, please contact: Stan Pearlman, SMP Marketing, 212-922-2828.


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Stan Perlman

Nancy Kohler
Lande Communications
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