MyMediaWorks Helps Cost-Conscious CEOs

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MyMediaWorks helps cost-conscious CEOs get big returns on their marketing dollars.

CEOs face quite a dilemma: They must make their marketing dollars stretch further than ever while facing a volatile economy and an often unpredictable consumer. Fortunately, MyMediaWorks, the powerhouse direct-marketing spin-off from Dynetech, has the tools to help clients make strategic, cost-effective marketing decisions with measurable results.

The winner of five Telly Awards, MyMediaWorks has made a name for itself by attracting some of the country's most successful enterprises, such as UPS, Trump University, Walt Disney World, ESPN, Quiznos, and bd's Mongolian Grill, among others.

Cherri Ahern, MyMediaWorks' advertising account executive, credits her agency's success to an aggressive, comprehensive approach that helps clients from start to finish, including concept development, creative design, event management, and marketing analysis.

"We believe our ability to offer full-service, direct-response marketing is unrivaled," Ahern said.

MyMediaWorks prides itself on a 15-year track record and veteran staff with local and national buying-power leverage that places close to $2 million a week in print, TV, direct mail, and online advertising. The agency's newly redesigned Web site,, showcases an impressive portfolio that shows why MyMediaWorks can tout the ability to return three and four times the return on each marketing dollar spent.

And that will become increasingly important, marketing experts say, as consumers continue to turn to newer media, such as Facebook and iPhones. USA Today recently reported that ad revenue for the mobile search industry is expected to hit $2.2 billion by 2012.

Given those realities, it makes sense that cost-conscious CEOs will depend even more on strategic firms, such as MyMediaWorks, to maximize marketing dollars.

About MyMediaWorks. MyMediaWorks is an award-winning, nationally recognized, all-in-one marketing agency and subsidiary of Dynetech Corp. MyMediaWorks provides a full gamut of direct-response services, including concept, creative design, production, event management, and marketing analysis. For more information, visit or call 800-809-6741.


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