Creative Switching Designs Licenses Vianix® MASC®

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Vianix announced today that it has executed an OEM License Agreement with Creative Switching Designs (CSD), a well known provider of Enterprise Voice Over IP (VoIP) telephony products. CSD selected Vianix' MASC as the enabling technology for their call recording solutions. The call recording market they serve is valued at $3B.

Vianix (http://www.vianix.com) announced today that it has executed an OEM License Agreement with Creative Switching Designs (CSD), a well known provider of Enterprise Voice Over IP (VoIP) telephony products. CSD selected Vianix' MASC as the enabling technology for their call recording solutions. The call recording market they serve is valued at $3B.

As a leading ShoreTel VoIP solutions expert, CSD recognized the need for a more capable voice recording solution and created the Alliance Digital Recording System. It is a new breed of voice logging equipment, designed to provide a cost effective, easy to use solution for a wide variety of applications. The adoption of MASC for management of voice file bandwidth and storage requirements while maintaining high intelligibility, and Automatic Speech Recognition (ASR) based wordspotting and Speech Analytics accuracy, is an industry proven choice which differentiates their offering from other approaches.

Don Buer, Vianix' Vice President of Product Management and Licensing said, "With Creative Switching Design's selection of MASC technology for their Alliance call recording system, Vianix has demonstrated the value of MASC to the rapidly growing call recording and Speech Analytics markets. Creative Switching Designs recognized a need for a different approach to call recording in order to meet the needs of their customers and MASC was the perfect enabler for that solution."

Lee Slocum, Creative Switching Designs' Vice President said, "MASC will be the best solution for the Alliance Recording System. It is easy to implement and I feel it was the perfect solution."

About Creative Switching Designs
Houston, Texas based Creative Switching Designs is the only designated full service NICE EIS division sales and service channel partner for the state of Texas. With the addition of another front line product, ShoreTel and AllWorx, CSD continues, as it has for over 25 years, to be involved with the sales, support and service of products which deal with the communications challenges of Public Safety and Commercial Contact Centers. With years of experience in this industry we have learned to recognize and anticipate future market trends, allowing us to provide our customers with the latest technological solutions.

The Alliance Enterprise and Alliance Express recorders represents years of product development with an ear to the end user for application design. The ARS engineers took the time to ask for and listen to input from actual recording system users to make sure the recorders were equipped with standard features that would provide maximum benefit to a wide variety of applications. Both the Alliance Enterprise and Express will more than fill the requirements for applications such as requests for emergency communications, financial transactions, legal compliance and dispute resolution.

About Vianix®
Vianix (http://www.vianix.com) is a fast paced technology company with corporate headquarters located in Virginia Beach, Virginia. Created in April 2000 by its parent company iMPAQ™ Corporation, one of the region's leading computer network and IT integrators, Vianix has developed MASC® technology (Managed Audio Sound Compression), a speech compression algorithm suite, which provides users with the most memory-efficient and high-quality voice compression available. Through strategic partnerships with domestic and international designers, manufacturers and distributors, Vianix is supplying customers with the most innovative consumer electronic technology available.

Guided by the visionary leadership of Reza Hashampour, President and Chief Executive Officer, Vianix has created a unique and innovative business model. Hashampour has assembled a team of seasoned industry professionals and has established strong strategic partnerships with many industry leaders. It is through this kind of forward thinking that Vianix is able to focus its attention on developing unique, innovative, enterprise, industrial and consumer electronic technology.

Vianix® and MASC® are registered trademarks of Vianix, LLC. All other names and trademarks are the property of their respective owners.

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Bernard Brafman
Vianix
757-321-9971
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Lee Slocum
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