Auto Industry Rising Star Joins DealerRater.com

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Matt Lamoureux, rising star in the auto industry, has joined DealerRater.com, the nation's premier car dealer review website. Mr. Lamoureux's previous experience includes leveraging consumer review sites to grow dealerships' internet business. At DealerRater.com, Mr. Lamoureux will develop initiatives that connect consumers with high quality, customer service-oriented dealerships.

DealerRater.com, the nation's premier car dealer review website, announced today that auto industry rising star Matt Lamoreux has joined the company as Vice President of Business Development and Strategic Planning. Mr. Lamoureux is widely recognized in the automotive industry for his ability to leverage consumer review sites, such as http://www.DealerRater.com, to help dealers grow internet business and gain market leadership.

He received national attention at the National Automobile Dealers Association (NADA) Conference in February 2008 where he presented on the topic of A Matter of Trust: Online Advertising Builds Credibility and Drives Sales. Mr. Lamoureux is a visionary determined to "change the way America buys cars." He shares that he has "experienced from the dealer side that car sales are successful when dealerships are transparent in their offering and consumers have full information about their options." As he puts it, "This business is all about building relationships. I look forward to working with DealerRater to help forward-thinking dealerships increase market share, and to provide consumers with honest, invaluable dealership history reports before they decide where to spend their hard earned money."

Chip Grueter, president of DealerRater.com, is very enthusiastic about Mr. Lamoureux. "Matt has a lot of passion about the auto industry and brings with him four years of online dealership reputation management. In his previous role at Acton Toyota, he worked to raise the dealer's level of quality customer service and he leveraged their great rating on DealerRater.com. We are very excited to have him on the DealerRater team. He will be creating and executing new initiatives that will help consumers learn more about dealerships, and help dealerships engage and capture prospective customers."

About DealerRater.com:
DealerRater.com was founded in 2002 as the first car dealer review website worldwide. DealerRater.com is committed to providing a central collection point for informative reviews. The site currently features more than 24,000 US and International car dealers and over 50,000 user reviews. DealerRater.com provides the opportunity for users to search for car dealerships, read current reviews, write their own review, and find car deals - all for free. Car dealers are rated on the criteria of customer service, quality of work, friendliness, price and overall experience. DealerRater.com users also have the option to recommend the dealer to other users and provide a descriptive review. Website users and car dealerships may post free auto classified ads. DealerRater.com visitors may request vehicle quotes and Certified Dealers receive free vehicle leads.

About Matt Lamoureux:
Matt Lamoureux started his career in the automotive industry as a Sales Consultant for Bernardi Toyota (Massachusetts). From this position he learned the foundation of the dealership business, and he later applied these skills at Acton Toyota (Massachusetts) as the Director of Internet Business Development and as the Director of Marketing & E-Commerce. He graduated Magna Cum Laude with President's List recognition from Bentley College in Massachusetts. Mr. Lamoureux is a Massachusetts native and currently resides in the Greater Boston area with his family.

For DealerRater.com information or to interview Matt Lamoureux, please contact Michelle Oldershaw 1.800.266.9455 or visit http://www.dealerrater.com/.

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