Assemble Connect Opens Online Store for Standard Cable Products

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Standard cables now available through the Assemble Connect Inc. online store at The store offers HDMI, CAT5, CAT6, USB, and MP3 type cables as well as power cords and custom assemblies.

We deal primarily in custom cable assemblies and power cords

Assemble Connect Inc. a supplier of custom manufactured cords and cable assemblies, has opened an on-line store to sell standard products.

The company is leveraging its outstanding supply chain to provide high quality consumer cables at a low cost. "We have an extensive supply chain for custom assemblies. "said company president Eric Wendt. "What we found is that these same plants can manufacture standard cables like HDMI, USB, and standard power cords at excellent costs. We feel the timing is great to offer high quality items without having to pay the retail prices."

The web store address is and provides quick shipping and numerous payment options. The company also offers a 100% money back guarantee. The product offerings include HDMI, CAT5, CAT6, USB, ribbon cables, power cords, and many other similar items. The company will continue to expand its product offering as technology and needs change.

The company has a long history of supplying custom, sometimes complex cables to a broad base of business customers. The entry into the consumer market was one that had never been planned until recently. Eric Wendt stated "Our entire business is run on this system called NetSuite. Their platform allows a very easy creation of an online store which allowed us to enhance our business model with very little additional cost. We hired a web store design company, Intente LLC, and they did a terrific job with the usability and aesthetics. The backbone of the system was there and ready, we added the products, hired a firm to make it look nice, and there it was. Finding your product and checkout is very easy."

The company does not expect significant revenues from the store; instead it is intended to be an offshoot of their current business. The average order value from the web store will be a fraction of a custom cable order; the profits will be small too. "We deal primarily in custom cable assemblies and power cords" Wendt said, "Whether we make $1 on a standard cord or $50 it won't affect us much. Because of the automation in the system it doesn't cause too much extra work for these small orders. We don't need to make big profits on these because, it really doesn't cost that much to run. If we can give some consumers a good deal, and still be responsible to our long term customers and suppliers, everybody wins."

About Assemble Connect Inc.
Assemble Connect Inc provides custom manufacturing services of cable assembly, wire harness, power cords, PCB assembly and related services to many industries. The company maintains corporate operations near Chicago, IL and has remote warehousing abilities in many locations nationwide. This unique logistics arrangement allows customers to utilize the core competencies of many companies. This provides exceptional service with extremely competitive pricing.


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