The site went through a complete structural overhaul.
Bolingbrook, IL (PRWEB) June 1, 2008
Hurricane season officially starts today. Most retailers brace for the big storms by battening down the hatches.
ElectricGeneratorsDirect.com, however, isn't your ordinary brick and mortar retailer. During a disaster, the online generator superstore goes into hyper-drive. Web traffic skyrockets, and generators sell out faster than concert tickets.
In preparation of Hurricane season, Power Equipment Direct today replaced its 5-year-old web site with a brand new web store with a reinforced infrastructure and customer-friendly features.
"We went beyond a cosmetic facelift," said Jon Hoch, founder of Power Equipment Direct. "The site went through a complete structural overhaul."
The redesigned virtual store was strategically enhanced to withstand the massive influx of traffic immediately following a disaster - like a hurricane or ice storm.
The new site now offers even more robust features to help customers quickly pick the perfect generator, including:
During a massive power outage, generators literally sell out in seconds. While other web sites simply take backorders, the new ElectricGeneratorsDirect.com displays real-time inventory levels, helping customers order a generator that's actually in stock.
The web site also offers Priority Shipment service to rapidly reduce transit times on emergency generators - which cannot be shipped on an airplane. ElectricGeneratorsDirect.com guarantees that in-stock generators will ship the same business day if ordered before 3 p.m. EST for a $50.00 service fee.
ElectricGeneratorsDirect.com now offers expedited shipping options for customers in a hurry to get their accessories. Any in-stock generator accessory is eligible for Three-Day, Second-Day or Next-Day Air delivery service.
Product reviews are nice. Storm stories are even better. Customers can now upload their own disaster photos along with product reviews, how-to advice and recommendations.
ElectricGeneratorsDirect.com offers more than 150 different generator models. Customer can now narrow their selection in seconds with four mouse clicks.
Customers can now compare up to 4 generators side-by-side with the site's new comparison tool, helping customers pick the perfect generator.
In addition to ElectricGeneratorsDirect.com, Power Equipment Direct operates AirCompressorsDirect.com, PressureWashersDirect.com and SnowBlowersDirect.com.