We've really listened and called together some of the finest people in the industry to explain everything in real world scenarios without a lot of jargon. This will be incredibly rich, powerful information you can really use the minute you get back to your own business
Phoenix, AZ (PRWEB) June 2, 2008
Search Engine Marketing (SEM) is one of today's fastest growing and most popular marketing tools for businesses of all sizes. With SEM poised to triple in the next five years alone, no one can afford to miss an opportunity to learn the latest at the Phoenix Search Engine & Internet Marketing Workshop.
GoDaddy.com, the world's largest domain name registrar and top hosting provider, is the premier sponsor of the event. "GoDaddy.com is pleased to support this unique educational seminar to help small business owners and marketing professionals gain a better understanding of search engine marketing," said GoDaddy.com CEO and Founder Bob Parsons.
Four of North America's most prominent SEM experts will be on hand to lead individual sessions addressing topics ranging from the basics of Search Engine Optimization (SEO) to link building and paid search. The individual sessions each focus on different aspects of SEM and are led by prominent marketing gurus:
Jason Ferrara -- The COO of Elixir Interactive, Jason Ferrara is devoted to running this rapidly growing digital marketing agency based in Scottsdale, Arizona. His diverse roles include overseeing the many services available at Elixir, including SEO, social media, email, mobile and user experience design. Prior to Elixir, Ferrara was with iCrossing, where he directed search operations. He has more than twelve years of experience in e-commerce, finance, marketing and business development. Ferrara will be presenting the Introduction to Search Engine Marketing session.
Arnie Kuenn -- President of Vertical Measures, a SEM and Web site publicity company based in Phoenix, Arnie Kuenn has more than twenty years of experience in emerging technologies and global marketing. Today he focuses on helping businesses optimize their marketing budgets through strategic use of SEO, SEM and link building programs that are customized for each client. He is also contributes frequently to the Link Building Best Practices blog. Kuenn will be presenting the SEO Link Building & Web site Publicity session.
Brian Offenberger -- CEO of Biz Growth SEO, Brian Offenberger is an expert in electronic media solutions such as podcasts, RSS marketing, webinars, teleseminars, blogging and media marketing. As RSS Ray, he's consulted with such business luminaries as Siemans, Sonitrol, Mobile Mini and hundreds of other small and medium sized businesses. His weekly radio show, Online Marketing with RSS Ray, focuses on online best marketing practices and is heard by over 2 million listeners. He is a certified eMarketing Specialist with a particular focus on web analytics. Offenberger will be presenting the Paid Search & Local Markets session.
David Wallace -- The President and co-founder of SearchRank is a leading expert in social media marketing and search engine ranking. He is the sole contributor to the popular Internet blog at SearchRank and has contributed extensively to the book Building Your Business with Google for Dummies by Brad Hill. Wallace is a proponent of ethical marketing techniques and is a widely published author who has written articles for such leading online publications as SEO Today, WebPro News and Pandia. Wallace will be presenting the Search Engine Optimization session.
The Phoenix Search Engine & Internet Marketing Workshop is unique. The organizers have taken the feedback from attendees at other conferences and put together a workshop that addresses their top concerns. "We've really listened and called together some of the finest people in the industry to explain everything in real world scenarios without a lot of jargon. This will be incredibly rich, powerful information you can really use the minute you get back to your own business," explained Arnie Kuenn, President of Vertical Measures.
Event: The Phoenix Search Engine & Internet Marketing Workshop Sponsored by GoDaddy.com
Date & Time:
Wednesday, June 18, 2008
8:30 a.m. - 5:00 p.m.
Sheraton Phoenix Airport
1600 S 52nd Street
Tempe, AZ 85281
Register online at http://www.PhoenixInternetWorkshop.com
$399 if pre-registered by June 11, 2008, $499 after
To pre-register before June 11th and for additional event information, please visit the National Marketing Academy at http://www.NationalMarketingAcademy.org.
About National Marketing Academy
National Marketing Academy offers educational workshops geared toward helping businesses improve their online presence and their rankings with the most popular search engines on the Internet. The company's highly trained team of experts shares more than 40 years of combined experience in information technology and search engine marketing. For more information on National Marketing Academy please visit http://www.NationalMarketingAcademy.org
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