KEE Action Sports Launches Paintball CO2 Tank Safety Initiative Awareness Program Includes Customer Exchange Options

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KEE Action Sports and Mark Contois, whose wife died in a 2004 paintball-related accident, today announced the launch of a new safety awareness program about the hazards posed by some refillable carbon dioxide tank systems commonly used in paintball play.Kee Action Sports' industry-leading safety awareness program will include a series of full-page safety notices in key paintball magazines around the world, a safety poster for distribution to paintball businesses at no charge, informational links on http://www.keeactionsports.com (KEE Action Sports), and a core exchange program which will allow consumers to update their current carbon dioxide tanks to the latest technology for a modest cost.

We are very pleased with KEE Action Sports' response to our request for help in educating the public to the potential dangers of teenagers and other untrained persons removing and reinstalling valves on refillable carbon dioxide cylinders used to power paintball markers

KEE Action Sports and Mark Contois, whose wife died in a 2004 paintball-related accident, today announced the launch of a new safety awareness program about the hazards posed by some refillable carbon dioxide tank systems commonly used in paintball play.

Mr. Contois was represented in the matter by Peter Hinton, a partner at Hinton, Alfert & Sumner in Walnut Creek, CA.

Kee Action Sports' industry-leading safety awareness program will include a series of full-page safety notices in key paintball magazines around the world, a safety poster for distribution to paintball businesses at no charge, informational links on http://www.keeactionsports.com (KEE Action Sports), and a core exchange program which will allow consumers to update their current carbon dioxide tanks to the latest technology for a modest cost.

George Eurick, president of KEE Action Sports, said, "Our focus has always been one of safety first. We were happy to voluntarily work with Mr. Hinton and Mr. Contois to enhance awareness on this important safety issue. Our Pure Energy brand of air systems continues to lead the paintball industry in both quality and safety. Our commitment to this program is one more sign of our dedication to safety within the paintball industry."

"We are very pleased with KEE Action Sports' response to our request for help in educating the public to the potential dangers of teenagers and other untrained persons removing and reinstalling valves on refillable carbon dioxide cylinders used to power paintball markers," said Mr. Hinton. "The company has stepped up to the plate and exceeded our expectations with their professional expertise and cooperation.

Colette Contois was fatally injured by a carbon dioxide cylinder modified by a teenager to include an anti-siphon device.

KEE Action Sports was created in November 2007 through the merger of National Paintball Supply of Sewell, NJ, and Pursuit Marketing, Inc., of Des Plaines, IL. It is the largest manufacturer and distributor of paintball-related products in the world, employing more than 350 people in three countries. Major KEE brands include Empire, Invert, BT, Extreme Rage and Pure Energy.

For more information regarding any of the new safety programs, to request a poster for a paintball business or to secure more information about the carbon dioxide cylinder exchange program, contact, Michael Lukas, VP Supply Chain at (856) 464-1068, extension 235.

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