Having America's Most Influential Independent Voice as an exclusive channel in the CelleCast Network is a big boost for mobile interactive radio to flood the mainstream
Vancouver, WA (PRWEB) June 5, 2008
The Lou Dobbs Show, a weekday radio program syndicated by the United Stations Radio Networks ("USRN"), has signed an exclusive distribution agreement with CELLECAST, to deliver the program to listeners 24-7 from any telephone.
CelleCast has created a service that gives listeners flexibility with their radio listening and empowers them to set their own on-demand listening schedule. Now listeners all over America will be able to access Lou Dobbs compelling program any time they want with any standard cell phone by calling 253-220-2240. In addition, CelleCast users experience unprecedented interactivity with program hosts, advertisers and other listeners.
Andy Denemark, EVP/Programming for USRN, said, "We're excited to add CelleCast as another easy to use resource to listen and interact with The Lou Dobbs Show." He continued, "We're no longer in a single-platform broadcasting business; we're in a multi-platform media business, and we're thrilled to be adding this additional mobile platform. It helps us reach our audience and, perhaps more importantly, for them to reach us."
"Having America's Most Influential Independent Voice as an exclusive channel in the CelleCast Network is a big boost for mobile interactive radio to flood the mainstream," said Andrew Deal, CelleCast founder and CEO. "As a long time and extremely well respected anchor, author, and speaker Lou Dobbs joins some of America's finest radio programs on the CelleCast system."
CelleCast, Inc. was launched in November 2007 to bring radio and all things audio to any phone, any time, anywhere. CelleCast is building a network of programming focused on top-tier radio programs. Its current partner networks include Westwood One, Premiere Radio Networks, Advanced Media and Envision Radio Networks. CelleCast exists to elevate the marketplace of ideas, allowing listeners to do more than just listen, but to build playlists and social networking profiles, send CelleGrams to friends, and talk back to the shows. Comprehensive voice-text-email messaging tools are scheduled to be added to the service later in 2008.
Lou Dobbs broadcasts live Monday - Friday 3PM - 6 PM Eastern Time on over 50 stations. United Stations Radio Networks, Inc., is the nation's largest independently owned and operated radio network. The company currently distributes and produces dozens of format specific programs and services to over 4000 rated radio stations across the country. Formats served by USRN include Adult Contemporary, Album Rock, Contemporary Hit, Country, Oldies, Smooth Jazz, Urban, All News and News/Talk.