Mediware Selects Soffront CRM to Implement ClosedLoop™ Customer Care Program

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Soffront CRM chosen over competitors for versatility and robust features.

We chose Soffront CRM because of its versatility of the product and its robust customer facing features, explained Gary Karaszewski, Director of Customer Service.

Soffront® Software Inc., http://www.soffront.com, the leader of mid-market CRM software, today announced that Mediware Information System, Inc. (http://www.mediware.com) is using Soffront CRM to consolidate and manage data in all areas of customer interaction. Mediware delivers blood and medication management software systems to hospitals, clinics, correctional institutions, and blood centers throughout the world. Mediware utilizes Soffront CRM as the main component of its ClosedLoop Customer Care program.

Mediware researched CRM solutions to help them integrate a cost-effective and easy to use application into their existing environment. Soffront was selected over more than four other competitors.

"We chose Soffront CRM because of its versatility of the product and its robust customer facing features, explained Gary Karaszewski, Director of Customer Service. "The depth of Soffront's product impressed not only the technical team, but all of our user groups."

"Soffront provided Mediware with a comprehensive tool that consolidated all of our customer information into a single, powerful application that will support Mediware's ClosedLoop Customer Care Program to improve customer satisfaction. Data includes marketplace intelligence, customer complaint logging/tracking, contracts management, support agreements, and prospect management" continued Karaszewski.

Karaszewski explained that the versatility of Soffront CRM has been the key to their success in using the product. "The experts at Soffront made themselves available for the initial configuration. We are constantly changing things to improve support to our sales organization and provide better customer service. The product's ease of use and ease of customization allows our internal staff to quickly and easily tailor it to meet our changing needs."

About Soffront
Soffront Software Inc. has the experience, technology and focus for mid market companies seeking CRM solutions. A CRM pioneer since 1992, Soffront spans the enterprise with integrated CRM: sales, marketing, customer service, knowledge base, help desk, project management, order processing, defect tracking and more. Soffront CRM is flexible, powerful, and affordable. It is designed to readily adapt to a company's processes, workflows, and users. With on-demand, on-site, or host-to-purchase options, floating or named seats, Soffront is the perfect choice for mid-size companies. Soffront's installed base includes Fortune 500 companies, mid-sized businesses, federal, state, and local governments. Soffront is privately held, debt-free, and profitable.

Media Contact:                        
Alison Golan, 904-230-0349    
Alison(at)Soffront.com

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SARAH BOND
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