Coast to Coast

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The Mommies behind the clothing company New For Baby, the hip baby's first wardrobe, take us behind the scenes with their new blog Coast to Coast, and in doing so, take online shopping to a whole new level.

Leigh Rubio and Lyn Huffman take their customers, friends and family behind the scenes of what it's like to create and run a baby clothing business while living on opposite coasts (and having only met in person 3 times and counting!) on Coast to Coast --

The Categories of Coast to Coast give something for everyone: See how it all started (and how they keep it going) in NFB Chronicles. Share in the good, bad, and hilarious of their lives as Mommies and friends in Lyn & Leigh. Take a peek at what it takes to design, develop and manufacture clothes (in the USA!) in Project NFB: Notes from the Design Studio. Lyn's cousin Lindsay joins in as a Guest Blogger sharing her first pregnancy experiences.

Tips & Tricks is what Leigh loves best -- it can be something as simple as when is the best time of day to make a doctor's appointment, to preparing your toddler for your new baby. "We get a kick out of sharing helpful information that is not usually found in books and magazines," says Leigh, "and that most parents don't figure out until after their second baby!"

Ever think that musical fish could be a newborn necessity? Just one of the must-have, unique items in 'What You Really Need for your Newborn,' a post in the Category Checklists. And Lyn says to check out the last item in 'Packing Your Hospital Bag,' it could change the whole experience. What's great about Coast to Coast? Readers add their comments, questions and ideas!

Coast to Coast is the only place where Mommy CEO's share their lives, and invite the reader to be a part of this amazing journey. "We just write like we're talking to our girlfriends," says Leigh. "We're all Mommies together, and it's the reason we started New For Baby -- to share what we created to be the best layette out there. The details, fit, quality and style was developed by talking with Mommies and sharing our stories. So why not continue that?"

Leigh Rubio
[email protected]

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