Latest Audit Underlines Workcircle's Market Lead

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Vertical search engine Workcircle has underlined its position as the leading jobs aggregator in the UK with an ABCe audit of its May traffic. ABCe confirmed Workcircle was visited by 839,126 unique users in May 2008.

and getting ABCe certification of our traffic has been an important step.

Vertical search engine Workcircle has underlined its position as the leading jobs aggregator in the UK with an ABCe audit of its May traffic. ABCe confirmed Workcircle was visited by 839,126 unique users in May 2008.

Workcircle is a vertical search engine, or aggregator, giving jobseekers an easy way to search across multiple job boards, agencies and employers from one site. Workcircle lists around 700,000 live vacancies at any time, making it one of the largest resources for jobseekers in the UK.

For advertisers, Workcircle's pay per click (PPC) service provides the most cost-effective way to attract highly targeted candidates direct to the relevant jobs on their site. Workcircle's proprietary Massive Traffic Driving systems manage extensive dynamic campaigns across all the major search engines to ensure Workcircle can deliver both quality and volume of candidates.

Workcircle has championed a professional approach to aggregation, distancing itself from the no-value-add 'scrapers' that form the bulk of the industry. All Workcircle's job listings are opt in, listed by advertisers who want to have their jobs listed on Workcircle.

"Workcircle's growth over the last year and a half has been exceptional", says CEO Simon Appleton, "and getting ABCe certification of our traffic has been an important step."

Richard Foan, Managing Director of ABCe comments, "It is highly encouraging that Workcircle is delivering both comparability and transparency by committing to having its site traffic figures independently verified to industry agreed standards. ABCe audited figures continue to provide the online media industry with an important tool to support media buyers and advertisers in their buying decisions, and for the market as a whole to demonstrate accountability of spend online."

Workcircle was formed by industry veterans Simon Appleton and Tony Jewell who have a long history of introducing disruptive services into the recruitment landscape.

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SIMON APPLETON
Workcircle Ltd
+44 (870) 383 0203
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