Syndicated research publishers want to leverage their immensely valuable content in as many formats as possible
Chicago, IL (PRWEB) July 9, 2008
ResearchCast.com now offers market research publishers a turn-key solution to utilize new media formats as a communication vehicle to business professionals.
Research vendors can now match their high value business analysis to a convenient, innovative form of media that communicates with more people more easily, offering their clients another way to stay up-to-date. ResearchCast.com now develops and broadcasts high quality audio podcasts based on research reports to current and prospective research customers.
"Syndicated research publishers want to leverage their immensely valuable content in as many formats as possible," says Mike Zeinfeld, Founder of ResearchCast.com. "These companies can now look to ResearchCast.com for production of media that is complementary to their research products and is highly differentiated relative to competing information sources."
Podcasting is an on-demand and convenient format of new media that can be accessed anywhere using devices such as MP3 players, mobile phones and personal computers. According to a March 2008 study by Universal McCann, podcast utilization has doubled in the United States to almost a third of the online population in 18 months.
ResearchCast.com is a product of Complemedia, Inc. Complemedia, Inc. develops highly targeted media channels utilizing both new and traditional media.
ResearchCast is the new business research media network catering to research publishers. Decision makers are finding it increasingly difficult to stay up-to-date with the latest data and analysis. ResearchCast brings the essence of market research to life by transforming high value research to new media formats. The ResearchCast mission is to provide real information using convenient formats from the most respected sources in the industry. ResearchCast is a product of Complemedia based in Chicago, IL, developing targeted media channels that are complementary to brands, customers and prospects.