3 Winning Ways to Sell Your House

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As the housing market cools, it's more important than ever to get the most value from your properties.

Putting a house on the market? A good real estate agent isn't all sellers need. According to the latest study conducted by a real estate website Fizber.com, staging a house can be the difference between its sitting or selling. Here are some findings and simple staging tips from Fizber.com to help sellers turn lookers into buyers at their next open house.

The Fizber.com most recent studies show staged homes sell quicker - sometimes up to 40% faster - than non-staged homes. "We've also found that staged homes' sale price is anywhere from 5% to 10% higher than a non-staged home," adds Julia Foster, Fizber.com VP of marketing. "Take a $500,000 home, 5% to 10% above asking price translates into $25,000 to $50,000 more in your pocket just by staging your house. Simply stated, ASP staged homes sell faster for more money than those that aren't staged."

Three basic staging rules:

1. Entice buyers to enter. If people don't like what they see on the outside, they may not come in. Doors are the one exception to the neutral-color rule. Rich colors say "welcome" and "come inside." Some suggestions: red, black, charcoal and chocolate brown.

2. Curb appeal to sell a house. Curb appeal is 360 degrees around a house - and includes the neighbors and the neighborhood. Sellers should focus first on what they can control, especially landscaping outdoor spaces and lighting. Sadly, many sellers skip this obvious step and lose equity - and many prospective buyers - as a direct result.

3. Clobber the clutter. Go room by room and purge. Get rid of anything personal.

"If staging your home is too big a project to pull off by yourself, there are scores of professionals willing to give you a hand," says Foster. "You can find Accredited Staging Professionals in your state at Homestaging.fizber.com". Hiring a professional home stager has great benefits to the seller. The seller doesn't have to spend every night and weekend trying to get the house ready for people to see. The seller can continue with their normal routine and have one less thing to worry about.

An average staging job is just a little over $1,000 (depending on the region) and this service is also less than the cost to carry a house for months on the market. According to Barb Schwarz, the founder of the International Association of Home Staging Professionals, "As a simple rule of thumb, the investment in staging your home will always be less than the first price reduction on your home."

About Fizber.com
With home listings throughout the United States, Fizber.com strives to connect buyers and sellers more effectively. The site offers to list for-sale properties on a multiple listing service for a $349.95 flat fee, to submit property ads to a variety of property search engines for a $299.95 flat fee, and a package of both services for $499.95. Prospective homebuyers can browse property database, available at http://www.fizber.com, at no charge. To find an ASP in your area, visit Homestaging.fizber.com. If you are a professional stager, sign up today.


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Julia Foster
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