iNVATERRA Appoints New Vice President of Sales and Marketing

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iNVATERRA, a US based IT Consulting, IT Outsourcing and Business Process Efficiency firm, has hired Mr. Aon Rana, former Director of International Marketing for the Pakistan Software Export Board - a government entity mandated to promote the IT industry of Pakistan both locally and globally, as the Vice President of Sales and Marketing.

iNVATERRA ( a leading global Information Technology Outsourcing and Consulting Services firm announced the appointment of Mr. Aon Ashraf Rana as Vice President of Sales and Marketing.

Mr. Rana will be responsible for overseeing the activities of the sales & marketing departments, increasing market share and working cooperatively with the company's global offices to mutually increase business. His role includes strategic program and corporate sales development.

Mr. Rana brings his sales and marketing experience to iNVATERRA after holding a Director of International Marketing position for the Pakistan Software Export Board (PSEB) -- a Government Agency mandated to promote the Pakistan Information Technology industry locally in Pakistan and globally. During his tenure at PSEB, he was pivotal in bringing foreign investment into the Pakistani IT sector.

"We are very pleased and excited with the addition of Aon to our executive team and the proven experience he brings to our sales & marketing teams makes him an extremely valuable asset to iNVATERRA" stated Khurram Farooquie, President & CEO of iNVATERRA. "As we continue to invest in our market growth and our people with new services, quality deliverables and unique processes, it is equally important that we continue to invest in a greater relationship with our customers, this is what we intend to do with the addition of Aon. His experience with in corporate management and bringing in foreign investment will be crucial for us as iNVATERRA channels multi-million dollars of investment into Pakistan, acquires companies in and outside Pakistan and integrates the customers of the acquired firms."


iNVATERRA is a US based IT Consulting, Outsourcing, and Business Process Efficiency firm. Headquartered in Dallas, Texas; iNVATERRA has offices in Dallas and in Karachi, Pakistan and plans to open operations soon in Dubai and China. These globally distributed delivery centers deliver real results to global businesses, ensuring a level of certainty no other firm can match. iNVATERRA offers a consulting-led, integrated portfolio of IT and IT-enabled services delivered through its unique DNA Model and best-in-class Agile Process.

iNVATERRA's three core competencies are:


iNVATERRA's strategic business consulting services focus on enhancing business performance of its clients by streamlining processes, reducing organizational risk and leveraging the global sourcing organizational model.


iNVATERRA has a well-defined and mature ITO process which comprises the complete SDLC from business case analysis, application development and maintenance using best in class Agile Methodologies.


iNVATERRA's Business Efficiency Teams enable it's clients to focus on their core competencies by supporting their mission critical staff and off-loading their task oriented. This unique and patented approach is revolutionary in the BPO industry and enables clients to retain their intellectual properties while creating lean and more efficient workforces.

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