Launches Dorm Registry

Share Article announces the launch of Dorm Room Registry as part of their Back to School 2008 campaign. (, a leading retailer of home storage and organization consumer products, announces the launch of Dorm Registry as part of their Back to School 2008 campaign. "We've taken shopping for Back to School and Campus to another level and again made it easy for the customer to shop", says Deborah Shearer, Vice President of Marketing and Merchandising.

The Dorm Registry works just like a typical bridal or gift registry, but gives customers the opportunity to "Buy Now" and "Send Later." This will allow the student or parent to shop the site and build their registry at their convenience. When the student is ready to receive all their items, the order will ship to their home or directly to the dorm as they arrive to campus. When designing Dorm Registry, reached their goal in creating simple steps in use and functionality. These unique features are also accompanied by a 10% discount for all students when they sign up for the Dorm Registry. In addition, customers can enter to win's Rock Your Dorm Giveaway. With eight winners in all, they will have a chance to receive a $500, $250 or $125 gift certificate so they can stock up on all the latest and greatest gear for the dorm.

While remaining focused on storage and organization, also strives to do the work for their customer with merchandising. "In doing so, we have established an elaborate and stylish back to campus collection for all the necessities and must haves for the dorm," says Shearer. Based on color and theme, they have put together eight patterns that meet the needs for everyone from the fashion savvy, the urban socialite to the focused scholar. has compiled over 1,000 products that will bring organization and function to the student's closet, laundry, bathroom, study area and desk.

In addition to meeting customers' lifestyles and needs in their merchandising strategy, has compiled a list of 25 items that they do not carry, but know the customer is going to need when starting back to school. "I guess you could say it's a little like Miracle on 34th Street at back to school time. As a company, we will continue to find ways to excite and delight our customer and take the extra step as internet retailers," says Terry Shearer, President and Founder of

About ( is a leading retailer of home storage and organizational products. Founded by Terry Shearer (President) in 1998, the company operates five websites from their 42,000 square foot Internet Processing Center in Riverside, CA. The company also maintains partnerships with,, and The web resource magazine Internet Retailer lists in their most recent edition of Top 500 Retail Websites.


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Kristi Narmnore
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