Alger Chooses Access Data Sales Platform to Support Distribution

Alger Will Use Access Data SalesVision® and AccessDiscoverySM Services

Pittsburgh, PA (PRWEB) July 16, 2008 -- Access Data Corp., the leader in enterprise reporting and data management services for the financial services industry, announced today that Fred Alger & Company, Incorporated ("Alger") has chosen SalesVision's sales reporting application and AccessDiscovery data services to support their distribution strategy for the Alger mutual funds. Alger currently uses the SalesVision shareholder management platform for 22c-2 compliance monitoring.

In the expanded partnership, the SalesVision platform will provide integrated sales and market data about Alger's financial adviser clients. AccessDiscovery, an exclusive service offering from Access Data, will match detailed trading data with Discovery's rich repository of market and demographic data about financial intermediaries. SalesVision will seamlessly deliver profiles of top financial adviser clients and identify new intermediaries for Alger's wholesalers through its CRM system, Salesforce.com.

"Access Data's full-service integrated approach to sales reporting provides actionable intelligence we can leverage across intermediaries and institutional sales channels," said Lancelot Gordon, Vice President of Business Intelligence and Sales Analysis for Alger. "Their ability to aggregate and augment detailed sub-accounting trade information with market data from Discovery, and integrate this into our CRM, enables us to better measure our effectiveness," added Lancelot.

"Alger understands the value gained from leveraging a sales management platform for additional purposes to include sales reporting, data management, market intelligence, and compliance tracking," said Chip Miller, Executive Vice President of Access Data. "Outsourcing the management, integration and delivery of data to their sales force is a cost-effective way to target and gain new customers."

Access Data's SalesVision offering provides comprehensive storage, analysis, and reporting solutions for regulatory, financial and administrative management personnel. Today, SalesVision is used to protect, control and grow the businesses of leading mutual fund companies representing over $3 trillion in assets under management.

About Access Data Corp.
Access Data Corp. is the leading provider of enterprise reporting and data management services for mutual fund companies and financial intermediaries. Access Data's flagship product, Access Data SalesVision®, provides financial services firms with a comprehensive storage, analysis and enterprise reporting solution for compliance, finance, and sales management. Today, financial services firms representing over $3 trillion in assets under management are benefiting from Access Data's solutions and services. To learn more, visit www.accessdc.com or call Chip Miller at 1-888-799-1744.

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