TrialPay Selected by AlwaysOn as an AO Global 250 Winner; Leading Online Payment Option Recognized for Game-Changing Technology and Market Value

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TrialPay announced today that it has been chosen by AlwaysOn as one of the AO Global 250 Winners. TrialPay is the payment option that gives online shoppers what they want, for free, simply by buying or trying something else from one of their favorite brands. TrialPay was selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value and media buzz.

TrialPay announced today that it has been chosen by AlwaysOn as one of the AO Global 250 Winners. TrialPay is the payment option that gives online shoppers what they want, for free, simply by buying or trying something else from one of their favorite brands. TrialPay was selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value and media buzz.

The AO Global 250 was selected from over hundreds of companies, nominated by a panel of industry experts in the online technology, media, entertainment, enterprise and green-tech sectors from around the world.

"The AO Global 250 winners have excelled in key strategic areas in the global technology markets," said Tony Perkins, founder and CEO of AlwaysOn. "We congratulate them for their success in introducing new tools, services and platforms that are driving the next phase of innovation and creating real value at an economically uncertain time."

TrialPay and the AlwaysOn Global 250 Top Private Companies will be honored at the AlwaysOn & STVP Summit at Stanford scheduled to take place on July 22-24, 2008 at Stanford University. The two-and-a-half day executive event highlights the significant economic, political and commercial trends disrupting the global technology industries and features the most innovative companies, eminent technologists, influential investors and journalists in keynote presentations, panel debates and private company CEO showcases.

"We are experiencing tremendous momentum as premier merchants and blue-chip advertisers continue to partner with TrialPay," said Alex Rampell, co-founder and CEO of TrialPay. "Our success stems from recognizing the changing needs of online shoppers, advertisers and merchants, and providing a solution that benefits all parties. We are honored to be recognized as an AlwaysOn Global 250 Winner and this acknowledgment validates our leadership in the e-commerce market."

A full list of all the AO Global 250 winners can be found on the AlwaysOn Web site at http://alwayson.goingon.com/permalink/post/27959

About TrialPay

TrialPay unites advertisers, merchants and shoppers to create the first payment platform that benefits all parties. Using TrialPay, merchants turn lost and indecisive shoppers into paying customers by giving away their product for free when a shopper completes an offer from blue-chip advertisers. Advertisers pay a bounty that equals or exceeds the merchant's regular price to create a profitable transaction out of a stalled or abandoned cart. TrialPay ensures that every shopper finds an offer that compels him or her to purchase by pairing premium brands with the added value of a free product. With TrialPay everyone wins: shoppers get a free product, advertisers acquire new customers and merchants earn significant revenue from lost or unlikely customers.

TrialPay works with over 5,000 premium merchants, including industry leaders in software, games, publishing, online services and retail. TrialPay currently has more than 9 million registered users and adds 30,000 new users every day.

About AlwaysOn

AlwaysOn ignited the open-media revolution in early 2003 by being the first media brand to launch a community blog network. In 2004, AlwaysOn continued to lead the industry in innovation by engaging its bloggers in a social network. AlwaysOn is also revolutionizing the media business by applying its open-media principles to its executive event series (Stanford Summit, OnHollywood, OnMedia, GoingGreen, NordicGreen, and Venture Summit East and West) and quarterly print "blogozine". No other media brand has dared to create such open interaction with its readers and event participants.

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Whitney Carbone
TrialPay
617-758-4177
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