Leaders in Luxury Event Targets Agents Working in Million Dollar+ Price Range

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Top agents selected for board of directors for invitation-only, international luxury real estate meeting to be held this year in South Beach.

An internationally-known marketing researcher will kick off the meeting and offer cutting edge insights into the marketing strategies which are successful with today’s affluent consumer

The Institute for Luxury Home Marketing has announced Leaders in Luxury, 2008, an invitation-only event to be held at the luxurious new South Beach Gansevoort Hotel and Spa in Miami, October15-17, 2008. Leaders in Luxury (LIL) is an educational and networking opportunity for real estate agents who work in the million and multi-million dollar fine home and estate market in the US and Canada.

This year’s Leaders in Luxury Agent Advisory Board, which is assisting in the planning of the event, includes:

-Jane Araguel, H20 Realtors, Destin (FL)
-Jerry Hammond, RE/MAX Ultimate Realty Inc., Toronto (ON)
-Bruce Hiatt, Luxury Realty Group, Las Vegas (NV)
-Michael Morrison, Morrison House Sotheby’s International Realty, University Park (WA)
-Gene Northup, Sotheby's International Realty, Las Vegas (NV)
-Bart Peaslee, Luxury Homes by Keller Williams, Vail (CO)
-Maribeth Peters, Ellen Terry Realtors, Dallas (TX)
-Dano Sayles, Coldwell Banker Island Properties, Wailea (HI)
-Mary Anne Simmons, Premier Real Estate and Home Services, Lexington (KY).

This is the fifth year The Institute for Luxury Home Marketing has hosted an event for top luxury agents. Last year’s program drew luxury professionals to Santa Fe (NM) and drew comments like this one from Twinkie Watson of Chase International in Lake Tahoe (CA), “There is no way I can pick just one idea to take home and use. The entire conference was fabulous with useful information in all categories. As always, the attention to detail was superb and the networking was invaluable!”

Gayle Tepper, an agent with Rubloff Residential Properties in Chicago (IL) agreed, “Superb speakers, relevant information, fabulous networking, pampering and great fun! This meeting is always an enriching experience.”

According to Waco Moore, President of The Institute for Luxury Home Marketing, LIL attendees will gain new insights on such topics as what’s ahead for the economy and luxury real estate, prospering in today’s challenging market, building a personal luxury brand, and developing international clientele. Participants will share the latest marketing ideas and innovations through panels and breakouts.

“An internationally-known marketing researcher will kick off the meeting and offer cutting edge insights into the marketing strategies which are successful with today’s affluent consumer,” said Institute Founder Laurie Moore-Moore. “We’ll be announcing details on speakers, sponsors, and special events in the next week or two. Meanwhile, we have just a few openings left for attendees.”

In addition to keynote speakers, expert panels and breakouts, special recognition awards will also be given in several marketing categories including an award for overall excellence in marketing in the luxury real estate market. Award entries will be judged by advertising agency executives.

For more information on Leaders in Luxury or to register, call The Institute for Luxury Home Marketing at 214-485-3000.

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