Charlotte Area Printer Goes Green

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Loftin & Company Printers Obtains Chain-of-Custody Certification; Extends Environmentally-Friendly Printing Practices to North Carolina Businesses

CoC certification not only allows us to demonstrate our commitment to environmentally and socially responsible forest management, but ensures that we are able to extend that commitment to the sustainability policies of North Carolina businesses

Loftin & Company Printers, a leading provider of commercial printing services, announces it has obtained Chain-of-Custody (CoC) certification from the Forest Stewardship Council (FSC), further solidifying its commitment to environmentally sound print and plant management practices.

"CoC certification not only allows us to demonstrate our commitment to environmentally and socially responsible forest management, but ensures that we are able to extend that commitment to the sustainability policies of North Carolina businesses," said Bill Loftin, Jr.

At Loftin & Company Printers "green printing" encompasses far more than soy-based inks and recycled paper. According to Loftin, "It's about taking proactive steps to ensure that we're using all of our resources from energy consumption to our pre-press practices and waste disposal in the most environmentally efficient and effective manner possible."

Since paper is the largest consumable of most printing projects it allows one of the greatest opportunities to affect change. Only FSC CoC certified operations are allowed to label products with the FSC trademarks. The FSC label provides the link between responsible production and consumption thereby enabling the consumer to make socially and environmentally responsible purchasing decisions.

What is Chain-of-Custody (CoC) Certification?
FSC chain of custody (CoC) tracks FSC certified material through the production process - from the forest to the consumer, including all successive stages of processing, transformation, manufacturing and distribution to the point of sale. A CoC certification will ensure that timber products originate from certified forests and are not mixed with uncertified products at any point in the supply chain, except under strict controls when percentage (%) labeling is being used. Percentage-based labeling is a mechanism by which wood products that contain only a proportion of certified raw material may still carry a label indicating a claim that they come from well-managed forests.

More information on FSC CoC certification can be found at:
[http://www.fsc.org/134.html __title__ FSC CoC]

About Loftin & Company Printers
Loftin & Company Printers is a full service printer providing the corporate and advertising community with printed promotional and marketing literature since 1898.

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Marilyn Trockel
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