Decatur, GA (PRWEB) July 30, 2008
In response to the industry's urgent need for an effective tool to quickly and reliably create and implement a green/sustainable plan, Peak Focus announces the release of The Green GPS : The Printer's Step-By-Step Guide to a Green/Sustainable Future.
In the past, printing companies concentrated on ensuring that the minimal state and federal compliance requirements were satisfied. At one time that was enough. "Beyond compliance" has quickly become a significant business strategy and the concept of "you are only as green as your supply chain" has become the war cry. The advancement of corporate sustainability polices has created a game changing atmosphere in the graphic communications industry, and printers are caught right in the middle.
Environmental regulations are nothing new to the print industry, but most now acknowledge that creating and implementing a green/sustainable strategy - going far beyond basic compliance - is critical to their business future. Most, however, don't know where to start.
The Green GPS was created specifically to answer their question of where to start - and how to reach their desired destination. This hands-on workbook assists commercial printers of all sizes and locations, providing information, assessments and forms to logically proceed through the steps to prioritize, research, plan, measure, market and ultimately live and profit from their new sustainability plan.
Print industry manufacturers, like Shaun Kilfoyle, President, Baldwin Oxy-Dry Americas, a manufacturer of environmentally efficient process control systems for the printing industry, are pleased such a guide is now available. After reviewing the guide, Mr. Kilfoyle offered, "For printing executives who recognize that being a green/sustainable printing partner is no longer an option, but who can't cut through the hype and noise, The Green GPS defines a practical process and provides the necessary tools. Any printer still struggling with 'Sustainability' and how to get their businesses from where they are today to where they'll need to be tomorrow, should benefit greatly from this amazing collection of valuable content."
Print industry associations are also showing strong support for The Green GPS. Responding to the needs of their members, numerous printing industry associations have endorsed this indispensible guide and are actively sharing the news with their membership. These associations include International Printers Worldwide (IPW), Graphics Arts Association (GAA), Printing & Imaging Association of Georgia (PIAG), Printing & Imaging Association of MidAmerica (PIAM), Printing Industry Association of the South (PIAS), Printing Industry of the Carolinas (PICA), Printing Industries of New England (PINE), Printing & Graphics Association MidAtlantic (PGAMA), Printing Industries Association of Arizona (PIAZ), Printing Industries Alliance (PIA), and Printing Industries of St. Louis (PISTL).
For more information on The Green GPS: The Printer's Step-By-Step Guide to a Green/Sustainable Future, visit the Green GPS website.
About Peak Focus
Although a young company, Peak Focus, LLC is rich with experience. Through a blend of coaching, consulting and publishing, the company helps business owners, sales professionals and entrepreneurs develop and fine tune their skills, plans and focus - to enjoy extraordinary performance and success by getting their teams "In the ZONESM". Headquartered in Decatur, Georgia, the reach of Peak Focus is felt across the nation and beyond. A complimentary 30 Minute ZONE CheckupSM and associated coaching session is available through the Peak Focus website.
For more information, media inquiries and product images, contact:
Julie Scher, Principal
Peak Focus, LLC
julie @ peakfocuszone.com