I'd been contemplating starting a business since 1995, but it was 1998 when I actually got started with an online store
Kearneysville, WV (PRWEB) August 2, 2008
James Wolf opened his first site in the late Nineties, but inexperience and poor timing led him to close his doors. Now with his sophomore effort in http://www.OutstandingBargainsForYou.com, James has taken his hard lessons and launched a business ready for success.
"I'd been contemplating starting a business since 1995, but it was 1998 when I actually got started with an online store," says James Wolf, recounting his first experience with online sales. "I failed miserably, and I was pretty well discouraged."
The tale is a familiar one to many, who remember the burst of the dotcom bubble and the poor marketplace conditions surrounding it. For James, however, this discouragement led to an understanding of important lessons about ecommerce, and resulted in the opening of his second web site. http://www.OutstandingBargainsForYou.com. "Last year around June I decided I would do it right," says James, "so I went through an online mentoring organization and learned the proper way to build my business site. I took my time with it, making sure it was really ready before launch."
Choosing a niche was the most important part of the planning process, and so for his new site James drew upon his own youth in the Pennsylvania mountains and his career with the National Parks Service. "Hunting and fishing is right up my alley, so I decided to go with camping and sporting goods," says James, whose site currently carries a wide variety of products in seven different categories relating to the outdoors.
James has also opened a blog at http://www.BestBargainsForYouBlogs.com where he can discuss his site in greater detail and interact with his customers. Topics on the blog include the uses and specifications of various outdoor products and brands, planning and packing properly for an outdoor excursion, and other matters related to outdoor sporting goods.
Overall, James plans on maintaining the success of his business by offering quality products that are in demand with the public. "One thing I definitely insist on is that my customers get a good value for what they pay," he explains. "So many ecommerce sites out there charge outrageous prices, and when you get what you ordered, it's junk. I'm sticking with name-brand products and making deals with the manufacturers to get the best pricing to pass on to my customers. I keep my profit margin very low, and know my customers appreciate that I'm getting them a good deal."