Zultys et al Ring in Wireless Telephony at Eisteddfod

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Zultys, Firetide Wireless Communications Network to serve as Cable Alternative at Ancient Welsh Festival

The site chosen for this year's national Eisteddfod is a vast area of parkland that runs alongside the River Taff in the heart of Cardiff. The Eisteddfod has transformed the Ponte Canna fields into a thriving festival area comprising a main pavilion surrounded by 300 merchant stands, a theatre and many performance and exhibition marquees

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Zultys Technologies and its U.K. partners, Ethnet Limited and SiraCom, have banded together this year to ring in the ancient Welsh tradition of Eisteddfod in Cardiff, Wales, with a groundbreaking communications infrastructure that offers an easy-to-deploy alternative to the cumbersome task of laying down cables throughout the vast, expansive space required for the weeklong outdoor festival.

"We are very pleased to be supplying a cost-efficient solution to the National Eisteddfod," says Barry Lieberman, Managing Director of Ethnet Limited. "They had a need to reduce cables and provide resilience in what can only be described as a large field before the build. This allowed us to showcase our satellite broadband solution, which when combined with the wireless mesh system produces a platform that eradicates the need for multiple ground-based cables. Previously, they had the usual problems running cables across fields on a very busy site with exhibitors and traffic which can damage cables in the build; therefore causing a breakdown in the service at various points throughout the ten days."

SiraCom, a long-time U.K. Zultys distributor, and Ethnet Ltd., a broadband-via-satellite ISP providing Internet access, communications and point-of-sale (POS) systems for the National Eisteddfod of Wales in Cardiff, have chosen Zultys' flagship MX communications system to power the extensive wireless communications network. Through Ethnet's integration, event organizers, merchants and participating artists will be able to access a site-wide wireless network built on technology from Firetide, a leading provider of wireless mesh and access networks.

According to Leiberman, by providing a wireless telephone system and wireless broadband with wireless credit card processing, this enabled the National Eisteddfod organizers' 35-staff office to work from different locations throughout the site by moving their complete office into the middle of a field that had no communication facilities onsite.

"Zultys couldn't be more pleased that our U.K. partners have chosen such a prestigious outdoor event to fully demonstrate the robust integration capabilities and flexibility of our MX communications system. We wish all of the Eisteddfod participants in Wales all the best as they celebrate their Welsh heritage and we hope the MX-powered network will be music to their ears," says Steve Rothenberg, CEO at Zultys.

The National Eisteddfod of Wales, one of the world's greatest festivals dating back to the year 1176, will kick off with Celtic folk music, bardic poetry and cultural festivities during the first week of August. With attendance expected to total approximately 160,000 visitors, the annual Eisteddfod celebrates Welsh culture and heritage and plays an important role in the life of the nation by promoting the Welsh language and arts. It also acts as a launch pad for Wales' most talented performers.

"Firetide wireless networks are designed for rapid deployment and are ideal in environments where permanent infrastructure is not required. We are pleased that Ethnet selected Firetide to serve as a robust and secure communications network for the festival," says Bo Larsson, CEO of Firetide.

"The site chosen for this year's national Eisteddfod is a vast area of parkland that runs alongside the River Taff in the heart of Cardiff. The Eisteddfod has transformed the Ponte Canna fields into a thriving festival area comprising a main pavilion surrounded by 300 merchant stands, a theatre and many performance and exhibition marquees," explains Rob Leggett of SiraCom.

In addition to the Zultys telephony system, the rapidly-deployable wireless mesh will support Internet access, POS systems and Hitachi WIP5000 Wi-Fi phones. The Zultys system is using ZIP 2x2 and Aastra phones with VoIP Unlimited acting as the Internet telephony service provider.

About Ethnet Limited
Ethnet is a leading ISP providing airtime throughout Europe and the Middle East using Hughes Network Systems, the world leader in satellite technology. Ethnet provides service to corporate clients and the forces in Iraq with satellite broadband to the most remote locations where cabled Internet is not a possibility. Having attracted many satisfied customers, Ethnet decided to join the outdoor events market after many requests from clients wanting a reliable service installed for short-term events without having to sign a 12-month contract when most events last only 3 days.

About Siracom Limited
Siracom is a specialist distributor in the fast-growing, highly-profitable, emerging market of voice, data, and Wi-Fi convergence. We bring to our resellers a unique combination of product excellence, and outstanding support services to enable them to exploit this lucrative new technology sector.

Our main business activities and products can be found at: http://www.siracom.com.

About Firetide Inc.
Firetide is the leading provider of wireless mesh and access networks that enable concurrent video, voice and data for municipal, public safety and enterprise applications. Firetide provides a reliable high performance wireless infrastructure and access solution for video surveillance, Internet access, public safety networks and temporary networks wherever rapid deployment, mobility and ease of installation are required. http://www.firetide.com.

About Zultys Technologies
Zultys, a Silicon Valley company founded in 2002, is showing what's possible for Open Standards IP communications and telephony. The company's Open Standards IP technology is the building block for our award-winning IP PBX systems. Zultys develops products that enable companies and organizations to deploy integrated communications systems. Our products are designed to maximize investment, interoperability and usability. Companies and organizations around the world are experiencing the benefits of an Open Standards IP platform for their communications needs. For more information on Zultys as well as our products and solutions, please visit: http://www.zultys.com.

Contacts:
Bob Liu
Zultys Technologies
+1 408-328-0450 x726
Bob.Liu(at)zultys.com

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Bob Liu
Zultys
408 328 0450
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