Search engine marketing speaks to a broad audience. The new faces and new content reflects a lot of hard work in reaching out to this audience from the SES content team with input from our advisory board.
San Jose, CA (PRWEB) August 1, 2008
The anticipated crowd of over 7,000 search engine marketers will have access to a wide range of conference speakers from brand name companies at Search Engine Strategies (SES) San Jose 2008. This includes speakers from Adobe, Ask.com, California Chamber of Commerce, Cisco, Digitas, Discover Financial Services, JR Dunn Jewelers, Fast Company, Forbes, Google, HP, Humana, IBM, Intuit, Microsoft, Monster, Napster, New England Journal of Medicine, The New Republic, The New York Times, Ogilvy, Omnicom Media Group, Omniture, Overstock.com, Procter & Gamble, Santa Clara University, Stanford University, Walt Disney World and Yahoo!, who will be making presentations at the premier search engine conference, which runs August 18-21, 2008, at the San Jose Convention Center.
Kevin Ryan, VP of Global Content for the SES series, said, "Search engine marketing speaks to a broad audience. The new faces and new content reflects a lot of hard work in reaching out to this audience from the SES content team with input from our advisory board."
Here are some examples:
Monday, Aug. 18, 2008, 1:30 p.m.: "Orion Keynote Panel - How Much Search is Enough?"
Moderators include Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch and Anne Kennedy, Managing Partner & Founder, Beyond Ink. Speakers include Robert Murray, President, iProspect; Aaron Goldman, VP, Marketing & Strategic Partnerships, Resolution Media, an Omnicom Media Group Company; Steven Kaufman, Senior Vice President, Media Director, Digitas; and Bob Tripathi, Search Marketing Strategist, Discover Financial Services.
Wednesday, Aug. 20, 2008, 9:00 a.m.: "Keynote Roundtable: Why Does Search Get the Credit for Everything?"
The moderator is Bill Hunt, CEO, Global Strategies International. Speakers include Randy Peterson, Search Marketing Innovation Manager, Procter and Gamble; Terry A. Cox, Manager, Search Engine Marketing, Walt Disney Parks & Resorts Online; Mikel Chertudi, Sr. Director, Online & Demand Marketing, Omniture; and Sharon Gallacher, West Coast Managing Director, Neo@Ogilvy.
Wednesday, Aug. 20, 2008, 2:45 p.m.: "War of the Search Worlds: Unifying Your Global Search Marketing Program."
The moderator is Kevin Heisler, Executive Editor, Search Engine Watch. Speakers include Olivier Lemaignen, Group Manager, Global Search Marketing, Intuit; Jay Middleton, Senior Manager, Worldwide Search Marketing, Adobe; Mark Scholz, Interactive Manager of IPG Worldwide, Hewlett-Packard; and Russ Mann, CEO, Covario.
Thursday, Aug. 21, 2008, 2:45 p.m.: "In House SEO: Lessons Learned & Victories Won"
The moderator is Jessica Bowman, SEO Strategist and in-house SEO Expert, SEMinhouse.com. Speakers include Marshall D. Simmonds, Chief Search Strategist, New York Times / About.com; Derrick Wheeler, Senior SEO Architect, Microsoft; Kara Jariwala, Search Marketing Strategist, Cisco; Laura Lippay, Group Program Manager, Search Strategy, Yahoo!
Matt McGowan, VP of Marketing for Incisive Media, said, "Of course, you can also see plenty of search engine experts from SEM and SEO companies speaking at SES San Jose. And you can also hear lots of representatives of the top search engines speaking at Search Engine Strategies San Jose 2008. The fact that SES San Jose is being held in the backyard of Google and Yahoo explains why the top search engines are sending so many people from their engineering and search quality teams to the conference."
About Incisive Interactive Marketing LLC -- A Division of Incisive Media PLC
Incisive Media PLC is a specialist business information provider, based in the UK with offices in North America, Hong Kong, India and Mainland China. The company's activities are currently built around ten core industry sectors - mortgages; marketing services; financial technology; retail investment; capital markets; risk management; insurance; legal services; private equity and photography. Information is provided via a wide range of channels--in print, in person and online. Funds advised by Apax Partners, a leading global private equity group, recently completed the successful de-listing of Incisive Media from the London Stock Exchange alongside the existing management.
Incisive Interactive Marketing LLC is the marketing services division of the company and incorporates leading websites Search Engine Watch, the ClickZ Network and their associated events series including Search Engine Strategies. These properties were acquired in 2005.
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