His understanding of the entertainment industry will be very helpful as we continue to see revenue growth from our multifaceted modeling facilitating both our clients and network partners.
Temecula, CA (PRWEB) August 5, 2008
REVShare®, the leading provider of Cost-per-Action (CPA) television advertising, has named Thomas R. Moyes as Chief Financial Officer.
Moyes brings more than 25 years experience in finance, strategic planning and accounting, much of it in the broadcast and cable TV industry, to his new role as the company's key financial specialist.
"Having Tom on board will be a great asset in helping as we expand our CPA Metrics offering to the TV industry and advertisers," said Joseph Gray, CEO and founder of REVShare. "His understanding of the entertainment industry will be very helpful as we continue to see revenue growth from our multifaceted modeling facilitating both our clients and network partners."
Besides his broad industry experience in TV and entertainment, Tom also spent four years in commercial and investment banking with Bankers Trust.
Most recently, Moyes served as the Chief Financial Officer of a small publicly-traded company for three years; and also spent three years at Ascent Media Networks, as CFO and Senior Vice President Administration. Additionally, he was VP Finance and Accounting for Columbia Tri Star International TV (Sony).
During the 1990s, Moyes spent almost ten years with the Walt Disney Company where his finance positions included stints in: corporate planning for Disney's global TV operations (i.e., ABC, ESPN, etc), Buena Vista International TV in London, KCAL Channel 9 TV Station, and the Disney Channel.
Moyes holds undergraduate degrees in Philosophy and Economics from Occidental College and earned his MBA from The Wharton School. He has served on a number of boards, including the Occidental College Board of Trustees.
Founded in 1989, privately-held REVShare® specializes in Cost-per-Action (CPA) television advertising. Reaching 110 million U.S. households, REVShare has relationships with more than 1,500 combined English and Spanish local market television stations, cable systems, syndicators, and networks that are willing to provide television time on a results basis. With a customer-oriented team, proven client results, state-of-the-art technology and marketing acumen, REVShare continues to lead the industry in the evolution of television advertising models to meet the challenges of the next generation of convergence and interactivity.
For more information on REVShare, please contact Gail Gessert, VP Marketing and Communications: 1-800-819-9945, ext. 485.