In general media companies have two audiences they are serving, their consumers and their advertisers. We have earned the reputation of delivering an unparalleled consumer experience in conjunction with creating rich opportunities for advertisers to deliver their marketing messages and strengthen their brands
Manheim, PA (PRWEB) August 6, 2008
CarTango Inc., designers of the web's most unique lifestyle and interactive tools for car shoppers, and operator of CarTango.com, the Internet's first female-centric vehicle matchmaking service, introduces a new division, Tango Automotive Verticals (TAV). Tango Automotive Verticals will provide turn-key, private labeled auto channel solutions for media companies and website publishers giving them the opportunity to participate in the lucrative, fast-paced automotive industry while helping them offer all visitors the opportunity to find the right vehicle for their needs using fun and interactive tools.
Tango Automotive Verticals allows media companies to leverage the same proprietary platform features that have made CarTango.com so popular, including: the Car Soulmate Survey, an interactive survey that leads the visitor through a lifestyle Q&A to find the perfect vehicle match, personal shopping pages, a full suite of vehicle research tools, the messaging center, which allows buyers to shop anonymously, and Let's Tango where sellers can compete for the buyers' business.
"In general media companies have two audiences they are serving, their consumers and their advertisers. We have earned the reputation of delivering an unparalleled consumer experience in conjunction with creating rich opportunities for advertisers to deliver their marketing messages and strengthen their brands," said Dan Osborne, Founder and CEO of CarTango, Inc.
Tango Automotive Verticals enables web publishers and others to bring an auto channel offering to market quickly, complete with tools customized to attract their target audience, regardless of gender. By adding interactive surveys, social network platforms and ways to connect on their auto channels, media sites can offer their visitors a complete experience - from vehicle selection to research to purchase, bringing in more frequent consumer visits, longer times on each page and additional opportunities for advertisers.
For more information on Tango Automotive Verticals visit http://www.cartango.com/partnerships.aspx or call (800) 368-6131.
About CarTango, Inc.
Founded in 2006, CarTango, Inc. operates CarTango.com the Internet's first female-centric website specifically designed to help women find their perfect automotive match and Tango Automotive Verticals which provides turnkey private labeled auto channel solutions for media companies and website publishers. Both CarTango.com and Tango Automotive Verticals take the best from interactive tools in the consumer realm and offer consumers the opportunity to find their perfect ride through: the Car Soulmate Survey, a lifestyle survey designed to find a person's perfect vehicle match, a personal shopping page, a message center which allows consumers to shop anonymously, automated search, and the "Let's Tango" that allows buyers and sellers to participate in an open exchange, creating a new twist on the old dance of online automotive shopping. Currently, more than 25,000 new and used car dealerships promote over 750,000 vehicles on CarTango.com. Visit http://www.cartango.com for more information.