Aritco Lift AB Selects BuyDesign Guided Selling and Configuration Software from TDCI

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Leading Manufacturer of Platform Lifts Will Use BuyDesign® to Streamline Quoting and Ordering. Solution Will be Integrated with Microsoft Dynamics NAV and Microsoft CRM

TDCI, Inc. (TDCI), the leading provider of configurator-based software solutions, announced today that Sweden-based Aritco Lift AB, a leading manufacturer of platform lifts, has selected TDCI's BuyDesign guided selling and configuration software to streamline quoting and ordering for Aritco sales people and approximately 40 trading partners throughout Europe, Asia, and Australia. Gartec LTD, Aritco's UK-based sister company, will also use BuyDesign and offer it to their own partner network. BuyDesign will be deployed via the Internet and integrated with Aritco's existing Microsoft Dynamics NAV Enterprise Resource Planning (ERP) system and Microsoft Customer Relationship Management (CRM) system.

BuyDesign is a comprehensive solution developed to streamline the sales process for customized products. BuyDesign helps companies that manufacture products with a wide range of features, options, and dimensions increase sales by becoming 'easy to do business with' while at the same time reducing order processing time, cost, and errors.

"Simplicity is Aritco's guiding principle, and our goal with trading partners is to maintain uncomplicated business relationships," said Anders Adolfson, Aritco Director of Marketing. "We selected BuyDesign as our quoting and ordering system because it will greatly simplify the selling process for both Aritco and our partners, and as a result, simplify the buying process for our customers."

BuyDesign will guide sales people through capture of requirements and dimensions from the customer, and suggest features, options and accessories. It will validate the configuration against engineering design constraints, calculate the "as-configured" price, and produce a detailed quotation document for delivery to the customer. For lift systems that are dimensionally configurable, BuyDesign will also utilize parametric CAD models to generate dimensionally-accurate drawings for review and approval by the customer. Once a proposal is accepted, BuyDesign will be used to convert the quote into a sales order which will be passed to Aritco's ERP system along with manufacturing information such as the bill of material, routing, and work instructions.

"BuyDesign's ability to dynamically produce configuration-specific customer drawings from relatively simple CAD models is one of the features that set it apart from the other products we evaluated," added Adolfson. "That capability will dramatically reduce the amount of time it takes to produce a detailed and accurate customer quote."

With 24x7 access via the Internet, BuyDesign will provide self-service quoting and ordering capabilities to Aritco trading partners in all time zones around world, greatly reducing their need for direct assistance from Aritco engineers.

Implementation support will be provided jointly by TDCI and TDCI's UK-based partner, MPBA. "We're excited to be working with Aritco and our European partner, MPBA, on this important project," said Dan DeMuth , TDCI President and COO. "As a result of the Aritco deployment of BuyDesign, we will further expand our international presence and enhance our integration with Microsoft applications."

About Aritco Lift AB
Aritco Lift AB ( is the manufacturing unit of Aritco Group AB located near Stockholm, Sweden. Aritco Group has approximately 80 employees and a 300 million SEK (approximately $50 million) annual turnover. Aritco operates a modern manufacturing facility in Sweden which is currently producing over 2,000 lifting platforms a year, making the company one of the largest lifting platform manufacturers in Europe. Aritco lifts are sold through 40 trading partners in Europe, Asia, and Australia, the largest of which is Gartec LTD in the UK.    

About TDCI and BuyDesign
TDCI ( specializes in helping manufacturers and their distributors streamline the buying process for customized products. TDCI's BuyDesign® software is a comprehensive web-based guided selling and configuration solution developed to help companies increase sales by becoming 'easy to do business with' while improving profitability by reducing order processing time, cost, and errors. Built using a powerful product configurator, BuyDesign provides modular applications for guided product selection and configuration, product visualization, quoting and ordering, drawing and data generation, consumer interest creation, intelligent product catalogs and more.


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