Operation Boot Camp Continues Expansion with the Addition of Four New Franchises and Launch of Regional Area Director Program

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Operation Boot Camp North America, the country's largest multi-state outdoor fitness boot camp franchise, continues to experience tremendous growth including the addition of four new franchises and the launch of the Regional Area Director program. The four new franchise locations include Smyrna, Vinings, and Kennesaw in Georgia, as well as Shawnee and McLoud in Oklahoma. The Regional Area Directors will develop and serve his/her area including providing ongoing support, operations assistance and training. Operation Boot Camp North America plans to launch the program with Mike Cejka as the Central Region Area Director.

Operation Boot Camp North America, the country's largest multi-state outdoor fitness boot camp franchise, continues to experience tremendous growth including the addition of four new franchises and the launch of the Regional Area Director program. The four new franchise locations include Smyrna, Vinings, and Kennesaw in Georgia, as well as Shawnee and McLoud in Oklahoma. The Regional Area Directors will develop and serve his/her area including providing ongoing support, operations assistance and training. Operation Boot Camp North America plans to launch the program with Mike Cejka as the Central Region Area Director.

"As the largest and fastest growing fitness boot camp franchise in the country, Operation Boot Camp now serves campers in more than 33 locations," said Heidi Ziegele, owner of Atlanta Kick and founder/owner of Operation Boot Camp North America. "Our continued success is based on our key differentiators in the market including our OBC National Sales Center, protected territories and ongoing instruction at the Operation Boot Camp Training Academy. The addition of our Regional Area Director Program allows us to continue to provide our franchises with top quality support and training. We are excited to have Mike leading the Central Region and look forward to the expansion of the program in the near future."

Operation Boot Camp came about with an ex-army veteran's desire to get into military "boot camp shape". Operation Boot Camp was designed to achieve the positive physical and mental results like those of military boot camp, but with inspiring motivation and a sense of fun that appeals to the general public. Operation Boot Camp combines co-ed outdoor workouts, a nutrition regimen and constant accountability in order to challenge - and surpass - the boundaries of every boot camper's comfort zone. The results are life-changing: a fit, toned body, increased self-confidence, and improved strength and endurance.

The Operation Boot Camp franchise program provides all of the manager and instructor training, operations, marketing tools and ongoing support needed to start and maintain a successful program. To learn more about Operation Boot Camp franchises visit BootCampFranchise.com or call 888-646-2262.

About Operation Boot Camp

Since 2000, Operation Bootcamp has helped thousands of campers get in shape and adopt a healthy lifestyle. Although this intense 30-day program delivers quick "bootcamp" results, peopleof all fitness levels are welcomed. The instructor team is focused on helping people build positive attitudes, break through mental barriers, and create new healthy habits. For more information visit http://www.operationbootcamp.com

For more information contact:

Deanna Anderson

705 Communications

404-759-1890

Danderson705 @ comcast.net

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DEANNA ANDERSON
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